The Nets’ jersey sponsor is the ugliest yet and fans hate it

This is honestly the worst possible look. 
The Nets’ jersey sponsor is the ugliest yet and fans hate it
The Nets’ jersey sponsor is the ugliest yet and fans hate it /

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NBA fans weren’t too pleased when the league announced that teams will have advertisers’ logos on their jerseys starting next season, mostly because it could lead to a disaster like what the Nets just did. 

The Kings, Sixers and Celtics already announced sponsorship deals and their 2 1/2-inch patches don’t look too bad at all. They match the teams’ color schemes and blend right into the jersey. 

The Nets? The Nets did not do that.

Understandably, these atrocities are getting pilloried online. 

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At least everyone was already forced to look up what Infor does. (And the Nets got $8 million for the effort.)


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Dan Gartland
DAN GARTLAND

Dan Gartland is the writer and editor of Sports Illustrated’s flagship daily newsletter, SI:AM, covering everything an educated sports fan needs to know. He joined the SI staff in 2014, having previously been published on Deadspin and Slate. Gartland, a graduate of Fordham University, is a former Sports Jeopardy! champion (Season 1, Episode 5).