Replay: 25 Years Ago in Sports Illustrated

Edited by Richard Demak

September 30, 1991

The puzzling Los Angeles Rams appeared on the gatefold cover of our Oct. 3, 1966, issue in this puzzling (and staged) photo. Inside we chronicled the team's ups and downs since its move to L.A. in 1946. One down came in 1948, when, at halftime of the Rams' final exhibition game, coach Bob Snyder made a fiery locker room speech. "If you don't do better in the second half, there are some people in this room who won't be on this club tomorrow." Snyder was right. He was fired that night.