Butler Made the Coolest Musical Video to Announce 2025 Big East Men's Hoops Schedule

The Bulldogs did their homework on the history of popular song.

Feb 20, 2024; Villanova, Pennsylvania, USA; Butler Bulldogs head coach Thad Matta reacts during a timeout the second half against the Villanova Wildcats at William B. Finneran Pavilion. / Bill Streicher-Imagn Images

In recent years, social media specialists across the country have turned the humble art of the sports schedule release into a complex art form.

On Thursday, however, Butler showed college basketball fans the value of a simple concept effectively executed.

The Bulldogs announced their 2025 Big East men's hoops schedule with a musical video that assigned each of the team's 10 conference opponents to songs that related in some form or fashion to the team.

Here's a brief rundown of the 10 songs included in the promo, and the teams they matched up with.

"Connecticut" by Bing Crosby and Judy Garland (1947), Connecticut: Pretty self-explanatory.

"Omaha" by Counting Crows (1993), Creighton: Its lyrics are notable for being CBS college basketball guru Jon Rothstein's go-to tagline for Creighton.

"End of Beginning" by Djo (2022), DePaul: Written specifically to allude to singer/actor Joe Keery's time at DePaul.

"Chillin" by Wale ft. Lady Gaga (2009), Georgetown: Reference Washington D.C., home of Wale and the Hoyas.

"Milwaukee, Here I Come" by Porter Wagoner and Dolly Parton (1969), Marquette: Self-explanatory.

2024-25 @BIGEAST Schedule Release… Volume Up 🔊 pic.twitter.com/jVBA4sSjhG

— Butler Basketball (@ButlerMBB) September 12, 2024

"The Last Great American Dynasty" by Taylor Swift (2020), Providence: Written about the history of Swift's property in Westerly, R.I.

"Empire State of Mind" by Jay-Z ft. Alicia Keys (2009), St. John's: By two New Yorkers, for New York.

"Born to Run" by Bruce Springsteen (1975), Seton Hall: It's a little over an hour by car from Newark to Springsteen's hometown of Long Branch, N.J.

"Gonna Fly Now" by Bill Conti (1976), Villanova: The theme song of the movie Rocky, the greater Philadelphia area's finest export.

"Shout' by Isley Brothers (1959), Xavier: The Isleys were born and raised in the Cincinnati area.

For Butler, might we suggest "Boom Clap" by Charli XCX (given the Indianapolis-ness of The Fault in Our Stars) or "Cinderella Man" by Eminem (given the program's pedigree)?