Hogs NIL Collective Taking Advantage of Auburn Win

Arkansas Edge running multiple promotions after Razorbacks win over Tigers

Arkansas Razorbacks coach Sam Pittman in pregame warmups before game with UAPB Golden Lions at War Memorial Stadium in Little Rock, Ark. / Ted McClenning-Hogs on SI Images

FAYETTEVILLE, Ark. — In 2024, the best way to celebrate a win is to attack while the iron is hot and raise as much money through the NIL collective with fan memberships as possible. Arkansas Edge, the Razorbacks' official NIL collective, is trying to capture that momentum.

Edge is launching a new $10 a month/$100 a year tier called "Edge Supporter " The base tier is now more in line with the rest of the SEC and other collectives that Blueprint Sports runs, the third-party company in charge of Edge. Previously, Arkansas' $25 a month base tier was tied for the highest in the SEC. The Razorbacks' change leaves just Kentucky and Texas A&M at $25.

To celebrate the Hogs win over Auburn, we are giving away a free signed photo to the next 100 new members! 🏈 AND we are excited to announce a NEW membership level! You can become an Edge Member now starting at just $10/month!!

Join now ➡️https://t.co/twi7A3DLtZ 🐗 pic.twitter.com/KR7ZVpR2oQ

— Arkansas Edge (@ArkansasEdgeNIL) September 23, 2024

They are also running a promotion. The next 100 members to sign up for fan memberships will get a signed photo by defensive backs Doneiko Slaughter and TJ Metcalf. Both had at least one interception in the win over Auburn. Since the initial promotion, Edge says it has already eclipsed 100 new members and have since extended the promotion to the next 100. All Gold ($250/month) and Silver members ($100/month) will also receive a signed picture of Taylen Green from the win over Auburn.

The change comes roughly a week after athletics director Hunter Yurachek's comments at the Little Rock Touchdown Club regarding a need for the collective to have 10,000 people give $100 a month to be competitive in football NIL.

"Ole Miss has 5,000 people in their collective. We have 1,000."@HunterYurachek says, "If we're really gonna get a handle on this NIL and remain competitive, we need to rally people across this state." pic.twitter.com/XWzB6sAs3n

— LR Touchdown Club (@LRTouchdownClub) September 16, 2024

The Hogs are preparing for the Southwest Classic against No. 24 Texas A&M at AT&T Stadium in Arlington, Texas where they hope to generate more momentum for NIL with a third consecutive win. Kickoff is scheduled for 2:30 p.m. Saturday and will be broadcast on ESPN.

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