Deion Sanders Jr. shows off custom Well Off Ford F150 Raptor

Coach Prime’s oldest son chooses a winter weather vehicle with Coloradoans rejoicing

Deion Sanders Jr. upgraded his collection and officially got a mountain ready monster. The creative mind behind Coach Prime’s content at Well Off Media recently picked up his new Ford F150 “Raptor” at Truck Ranch. Bucky brought his team to show off his custom detailed machine that cost just shy of $100K to the masses.

If you rewind the clock about 13 months, Bucky rolled out a brand new black Chevy Corvette Stingray. It’s a gorgeous vehicle but everyone who has ever lived in Colorado gasped with concern as it was all over the road. Throughout the last year, especially during the winter, there were several instances of just how difficult it is to navigate a rear-wheel-drive American sports car in Boulder.

When Bucky showed the new car to his father, he was met with a mixed reaction. Coach Prime seemed very proud that his son worked to have the Vette, but not ideal for the Flatirons. To see it parked out front of the Champions Center, right next to Shedeur’s Rolls Royce Cullinan, is a sight to behold amidst the average cars of the world.

Bucky's Raptor is equipped with a blackout paint job and mineral accents, including gold rims and the Well Off logo stitched into headrests and front doors. The finishes and the finer details are great and very on brand for Sanders oldest son, but it's not what excites Coloradoans.

The beauty of this particular acquisition is its practicality. Everyone who’s ever lived in the Centennial State, even outside out Boulder, knows how critical it is to have a vehicle suited for winters. The exciting part for those familiar with the area is some of the base features. Four-wheel drive and a suspension built for off-roading.

With just those two features, Bucky's ease of travel was just made monumentally better and safer. While he is no longer a football player, his contributions to the brand and delivering daily CU Buffs content is a significant factor. We can all rest easy knowing Sanders is no longer possibly sliding and fishtailing his way around Boulder.