NFL has great marketing opportunity with Shedeur Sanders and Cam Ward rivalry

The top two QBs in 2025 NFL Draft could force must-watch competition at the next level
Shedeur Sanders and Cam Ward joke about starting up another football league overseas
Shedeur Sanders and Cam Ward joke about starting up another football league overseas /
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Shedeur Sanders and Cam Ward may not share the same last name or bloodline, but their competitive spirit mirrors that of famous quarterback siblings Peyton and Eli Manning.

The Manning brothers entertained fans not only with their elite quarterback play in the NFL but also through their lighthearted banter, practical jokes, and insightful game commentary. Similarly, Shedeur Sanders, the University of Colorado's star quarterback, and Cam Ward, the University of Miami's dynamic signal-caller, bring a sibling-like rivalry to their offseason training, showcasing their relentless drive to be the best at their position.

Before the 2024 college football season, fans were treated to an exciting glimpse into their quarterback workouts in Miami, just ahead of the Fourth of July. The workout became a spectacle when Ward playfully criticized Sanders for focusing too much on fireworks rather than his craft. It was a moment that illustrated their contrasting personalities—Ward’s relentless drive to stay locked in at all times versus Sanders’ more relaxed approach, which often kicks into high gear later in games.

During a high-intensity training drill, Ward pushed Sanders to go full speed on a rollout passing play. When Sanders expressed his dislike for getting into that mindset too early, Ward quickly reminded him that such urgency is necessary—especially in the NFL. "Don't wait until the 3rd quarter," Ward said, emphasizing how critical it is to maintain that level of focus from the very beginning of games.

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This exchange was telling, as it shed light on a critique Sanders faced throughout the 2023 season—Colorado’s slow starts in the first half of games. If Sanders wants to thrive in the NFL, he must develop the ability to set the tone from the opening drive, rather than waiting for the second half to find his rhythm.

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Beyond the training session, the natural competitiveness between Sanders and Ward hints at a rivalry that could extend beyond college football. If both quarterbacks are drafted into the NFL—ideally by teams in the same conference—the league would have an instant storyline reminiscent of the Manning brothers. Their competitive fire, combined with their charismatic personalities, would make for must-see television for years to come.

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The NFL thrives on great rivalries, and the potential for a Sanders-Ward showdown at the professional level could captivate fans just as the Mannings once did. Whether on the field or in training, these two quarterbacks continue to push each other, providing football fans with a glimpse of what could be one of the league’s most exciting future matchups.


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Emanuel Walker
EMANUEL WALKER II

Emanuel Walker II covers college sports as a writer for On SI. The Atlanta transplant by way of Detroit is the founder of the Tomorrow's Leaders Sports Network (TLSN) and started out covering major events for HBCUs around the country. Walker enjoys coaching youth sports and is a cigar aficionado. He's also an avid philanthropist and operates a non-profit to give back to the local community.


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