Ducks Digest

Oregon Football Unveils All-Black "Generation O" Uniform

The first of the "Generation O" series is here and it is an intimidating all-black uniform combo for Oregon Football.

Kaleb Henry

Oregon Football's first of a series called "Generation O" uniforms is the all-black combo called "Fly Era".
Oregon Football's first of a series called "Generation O" uniforms is the all-black combo called "Fly Era". / @OregonFootball on X
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The "Fly Era" is set to take flight this fall.

Oregon Football has unveiled its first uniform for the "Generation O" series. The all-black uniform is dubbed "Fly Era".

The helmet features classic white wings on a black base. The black jersey has an "O" with wings on the collar reminiscent of past jerseys. The pants, also black, complete an intimidating look and set a high bar for future uniforms.

With these in the bag, Oregon is sure to give opponents the same response as my 3-year-old daughter when she watched the reveal video with me: "that's a bad dream".

Five different jerseys are expected to be unveiled for the "Generation O" series, though no timetable has been announced as to when those will become public.

The "Generation O" series is just the latest in a long history between Oregon and Nike. Oregon Athletics this week released a 25 minute video called "Rooted in Substance - The History of Oregon & Nike's Relationship".

The story begins with Phil Knight's dream as a Duck student-athlete to the success in the 1990s to the evolution of "Generation O".

Stay up to date on all things Oregon Ducks by visiting Oregon Ducks on SI daily and following Oregon Ducks on SI on Facebook and X.

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Kaleb Henry
KALEB HENRY

Kaleb Henry is an award-winning sports reporter, covering collegiate athletics since 2014 via radio, podcasting, and digital journalism. His experience with Big Ten Conference teams goes back more than a decade, including time covering programs such as the Nebraska Cornhuskers, Oregon Ducks, and USC Trojans.He has contributed to Sports Illustrated since 2021. Kaleb has won multiple awards for his sports coverage from the Nebraska Broadcasters Association and Midwest Broadcast Journalists Association. Prior to working in sports journalism, Kaleb was a Division I athlete on the Southern Illinois University-Edwardsville Track and Field team.

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