Two massive missteps made by the Pac-12 that contributed to their demise
The more we learn about what exactly went wrong for the Pac-12, the worse it gets.
On top of having a chance to expand with fearful Big 12 teams following the departure of Texas and Oklahoma to the SEC, the conference also had a media rights deal offered to them that they turned down. Let's not forget they also were the only conference with their media rights deal expiring within the next year, yet somehow are the only conference that doesn't have one.
To make matters worse, the Big 12 that at one point looked like they were going to implode, was able to not only secure a media rights deal but expand before the Pac-12 could even blink. On Wednesday, Brady McCollough of the LA Times revealed some details within the collapse of the Pac-12 that not many have known and makes it looks that much more mismanaged by George Kliavkoff.
Let's take a look at two instances that just makes you shake your head at the way things went down for the Pac-12.
Failed usage of the regents
When USC and UCLA were locked and loaded for the Big Ten and just missing the patch on their uniforms, George Kliavkoff made a feeble attempt to prevent UCLA's departure using the regents. Something that as soon as it was revealed was mocked relentlessly and didn't. We have seen it throughout the expansion moves on multiple occasions and this was the latest.
Turned down a great deal
As detailed by McCollough, the Pac-12 was offered a deal by ESPN worth $30 million a year which as we knew they turned down and countered with $50 million. But, what we didn't know is that a president of a Pac-12 school consulted a professor who is the one that provided the value at $50 million. Would have seemed much more logical to utilize a consultant like Oliver Luck, like the four Pac-12 schools left did.