'Take the Red Pill!' Texas A&M Men's Hoops Reveals Team Motto for 2024

The Texas A&M Aggies and coach Buzz Williams will be gearing up for another run at the NCAA Tournament next season, and to get there, they're leaning on a "The Matrix"-based team motto.
Mar 24, 2024; Memphis, TN, USA; Texas A&M Aggies coach Buzz Williams reacts in the first half against the Houston Cougars in the second round of the 2024 NCAA Tournament at FedExForum.
Mar 24, 2024; Memphis, TN, USA; Texas A&M Aggies coach Buzz Williams reacts in the first half against the Houston Cougars in the second round of the 2024 NCAA Tournament at FedExForum. / John David Mercer-USA TODAY Sports
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Texas A&M Aggies coach Buzz Williams has always been known for his unique team philosophies.

At times, they're cryptic. Sometimes, they're difficult to understand. But, once they become clear, it becomes clear why he's been such a strong leader for the Aggies — why the players on his team are so willing to buy into his vision and game plan.

This year, that plan revolves around a "The Matrix" reference.

"In our program, we say 'Take the red pill,'" Williams said. "The red pill is the truth. It's team rule No. 1: 'I'm the truth.'"

Texas A&M Aggies head coach Buzz Williams sits on the bench with forward Henry Coleman III and forward Solomon Washington.
Mar 22, 2024; Memphis, TN, USA; Texas A&M Aggies head coach Buzz Williams sits on the bench with forward Henry Coleman III (15) and forward Solomon Washington (13) during the second half of the game against the Nebraska Cornhuskers in the first round of the 2024 NCAA Tournament at FedExForum. / John David Mercer-USA TODAY Sports

The Aggies, who have now made the NCAA Tournament two years in a row, aren't void of postseason success, but they're still a few pieces away from truly making the deep run they're hoping for. Last season, making the Sweet 16 was almost a reality, as Andersson Garcia made a deep 3-pointer with time expiring in the second round to send their matchup against Houston to overtime.

Ultimately, Williams and company fell short, and their season came to a close. Now, with some returning players and expected new faces, they'll look to try again, backed by what Williams is calling "The truth."

"Where organizations fail and where leaders fail," Williams explained. "It's when (they don't say) 'I'm the truth. ... They're not willing to tell others the truth because it's uncomfortable. It's hard.'"

"Even more so, you don't look in the mirror and tell yourself the truth. You're not self-aware enough to tell yourself the truth. You're not tough enough to tell yourself the truth."

That might look like Texas A&M admitting they're still a few pieces away, or it could simply look like the leaders — Wade Taylor IV, Henry Coleman and Solomon Washington — taking the initiative to perform well for themselves and push their teammates to do the same.

Next season, the Aggies will need to show a sense of togetherness if they want to make a push. They'll need to start strong in non-conference play and compete with every one of their conference opponents. That won't be easy, either, but they aren't expecting it to be.

Perhaps that's "The truth."

Opening night for the coach Buzz Williams and the Texas A&M Aggies is set for Nov. 4. Tipoff is to be determined.


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Matt Guzman

MATT GUZMAN

Matt Guzman is a sports journalist and storyteller from Austin, Texas. He serves as a credentialed reporter and site manager for San Antonio Spurs On SI and a staff writer for multiple collegiate sites in the same network. In the world of professional sports, he is a firm believer that athletes are people, too, and intends to tell stories of players and teams’ true, behind-the-scenes character that otherwise would not be seen through strong narrative writing, hooking ledes and passionate words.