NIL

JSerra Catholic four-star linebacker recruit Madden Faraimo / @madden.faraimo / Instagram

Will Elite Linebacker Recruit Madden Faraimo Commit To USC Trojans Over Notre Dame?

The USC Trojans are still in the conversation for the four-star linebacker Madden Faraimo. The Notre Dame Fighting Irish are also in the running for one of the top linebackers in the class of 2025.

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Will Elite Linebacker Recruit Madden Faraimo Commit To USC Trojans Over Notre Dame?

The USC Trojans are still in the conversation for the four-star linebacker Madden Faraimo. The Notre Dame Fighting Irish are also in the running for one of the top linebackers in the class of 2025.

NIL

Nov 16, 2024; Boulder, Colorado, USA; Colorado Buffaloes head coach Deion Sanders looks on before the game against the Utah Utes at Folsom Field. Mandatory Credit: Ron Chenoy-Imagn Images

USC Trojans Decommit Carde Smith Predicted To Flip to Colorado Buffaloes, Deion Sanders

The USC Trojans lost a big part of their 2025 recruiting class on Wednesday afternoon. Four-star offensive lineman Carde Smith de-committed from the Trojans and is predicted by multiple recruiting sites to head to the Colorado Buffaloes.

Nov 8, 2024; Pasadena, California, USA; UCLA Bruins head coach DeShaun Foster on the sidelines during the second half against the the Iowa Hawkeyes at the Rose Bowl. Mandatory Credit: Jayne Kamin-Oncea-Imagn Images

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Everything UCLA Bruins Coach DeShaun Foster Said About USC Trojans

On Nov. 23 the USC Trojans will face the UCLA Bruins in the Rose Bowl. Ahead of the matchup, UCLA coach DeShaun Foster spoke about the rivalry between the two teams and what he expects from the Trojans.

Oct 20, 2023; Carrollton, GA, USA; Carrollton Trojans quarterback Julian Lewis (10) watches on from the sidelines against the Westlake Lions during the first half at Grisham Stadium. The 15-year-old Carrollton High student has already committed to playing for the University of Southern California Trojans and has been considered one of the top high school quarterback prospects. Mandatory Credit: John David Mercer-Imagn Images

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Five-Star Quarterback Julian Lewis Commits To Colorado Buffaloes, Deion Sanders

Five-star quarterback Julian Lewis was the USC Trojans' crown jewel of their 2025 recruiting class. Now, Lewis has decommitted from Lincoln Riley's Trojans and flipped to the Colorado Buffaloes to play for coach Deion Sanders. Did NIL play a factor in his

Oct 25, 2024; Los Angeles, California, USA; Southern California Trojans quarterback Miller Moss (7) throws the ball against the Rutgers Scarlet Knights in the first half at United Airlines Field at Los Angeles Memorial Coliseum. Mandatory Credit: Kirby Lee-Imagn Images

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USC Trojans Quarterback Miller Moss' Potential NIL Value as Transfer

Though nothing is official, USC Trojans quarterback Miller Moss is assumed to make serious NIL money if he enters the transfer portal. USc coach Lincoln Riley benched Moss in favor of transfer quarterback Jayden Maiava before the Nebraska Cornhuskers game

Mar 25, 2024; Los Angeles, CA, USA; USC Trojans guard JuJu Watkins (12) gets ready to shoot free-throw during an NCAA Women’s Tournament 2nd round game against the Kansas Jayhawks at Galen Center. Mandatory Credit: Robert Hanashiro-Imagn Images

Basketball

USC Trojans Women's Basketball Star JuJu Watkins Makes Name, Image, Likeness History

A month after signing an NIL deal with Gatorade and a multiyear extension with Nike, USC Trojans guard JuJu Watkins became the first student-athlete to a Funko Pop! collectible. She will also star in and executive producer her own show on NBC and Peacock.

USC Trojans Throwback Uniforms Released for Homecoming Game Vs. Nebraska: Photos

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USC Trojans Throwback Uniforms Unveiled For Nebraska Cornhuskers Game: Photos

The USC Trojans are wearing throwback uniforms for their homecoming game against the Nebraska Cornhuskers. Check out photos of the 1972 retro uniforms from USC's National Championship season, modeled by current USC players including running back Woody Mar

Mar 25, 2024; Los Angeles, CA, USA; USC Trojans guard JuJu Watkins (12) during an NCAA Women’s Tournament 2nd round game against the Kansas Jayhawks at Galen Center. Mandatory Credit: Robert Hanashiro-Imagn Images

Basketball

USC Trojans' JuJu Watkins to Star in Docuseries with NBC and Peacock

USC Trojans sophomore guard JuJu Watkins will star in and serve as an executive producer for a six-episode docuseries on NBC and Peacock: 'On the Rise: JuJu Watkins.' The documentary will follow Watkins' life on and off the court.

Oct 20, 2023; Carrollton, GA, USA; Carrollton Trojans quarterback Julian Lewis (10) runs through drills during warmups before their game against the Westlake Lions at Grisham Stadium. The 15-year-old Carrollton High student has already committed to playing for the University of Southern California Trojans and has been considered one of the top high school quarterback prospects. Mandatory Credit: John David Mercer-Imagn Images

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USC Trojans Five-Star Commit Julian Lewis Among Top Name, Image, Likeness Earners

USC Trojans quarterback commit, Julian Lewis is among the high schoolers already making around seven figures in NIL deals. Lewis is a top recruit and already using his money in big ways.

Sep 21, 2024; Ann Arbor, Michigan, USA; USC Trojans head coach Lincoln Riley on the sideline in the second half against the Michigan Wolverines at Michigan Stadium. Mandatory Credit: Rick Osentoski-Imagn Images

USC Trojans New $200 Million Football Facility Compete With Oregon, Alabama, Georgia?

The USC Trojans will break ground on a $200 million football performance center on Nov. 7, scheduled to open summer 2026. College football facilities are an essential part of recruiting and USC looks to keep pace with Oregon, Alabama and Georgia's jaw-dro

Basketball

USC Trojans' JuJu Watkins Signs Historic NIL Deal With NYX Professional Makeup

USC Trojans star JuJu Watkins has signed a historic NIL deal with NYX Professional Makeup. Watkins is the first college basketball player to sign with a beauty line, adding to her portfolio of NIL deals.

Sep 1, 2024; Paradise, Nevada, USA; Southern California Trojans head coach Lincoln Riley reacts in the first half against the LSU Tigers at Allegiant Stadium. Mandatory Credit: Kirby Lee-Imagn Images

Football

Do USC Trojans Have In-State California Recruiting Problem? Lincoln Riley Addresses

Competition from other elite programs and the lure of NIL deals has made it challenging for USC Trojans coach Lincoln Riley to win the battles for the state's top recruits. Nonetheless, maintaining in-state California talent remains a priority for Riley.

Oct 28, 2023; Berkeley, California, USA; USC Trojans linebacker Eric Gentry (18) gestures during the third quarter against the California Golden Bears at California Memorial Stadium. Mandatory Credit: Darren Yamashita-Imagn Images

Football

USC Trojans Surprising Injury Update: Eric Gentry will Redshirt Due to Concussions

USC Trojans senior linebacker Eric Gentry announced on Tuesday, via his personal social media that he will redshirt this season after suffering a series of concussions. The star linebacker addressed the USC fan base in his post.

Apr 1, 2024; Portland, OR, USA; USC Trojans guard JuJu Watkins (12) drives to the basket during the second half against UConn Huskies guard Paige Bueckers (5) in the finals of the Portland Regional of the NCAA Tournament at the Moda Center.

Basketball

USC Trojans Women's Basketball Debuts at No. 3 in Preseason Top 25 Poll

The USC Trojans women's basketball team, led by star guard JuJu Watkins, are No. 3 in the preseason AP Top 25 Poll. Watkins and the Trojans open the season on Nov. 4 in Paris, France against Ole Miss.

Oct 12, 2024; Los Angeles, California, USA; Penn State Nittany Lions head coach James Franklin locks arms with players as they head on to United Airlines Field for the game against the USC Trojans at the Los Angeles Memorial Coliseum. Mandatory Credit: Jayne Kamin-Oncea-Imagn Images

Football

Everything Penn State Coach James Franklin Said About The USC Trojans

The No. 4 Penn State Nittany Lions defeated the unranked USC Trojans in overtime, 33-30, giving the Trojans a 3-3 record. Here is everything Penn State coach James Franklin said about USC after the game.

Mar 10, 2024; Las Vegas, NV, USA; Southern California Trojans guard JuJu Watkins (12) dribbles the ball against the Stanford Cardinal in the second half of the Pac-12 Tournament women's championship game at MGM Grand Garden Arena. Mandatory Credit: Kirby Lee-Imagn Images

Basketball

[EXCLUSIVE] USC Trojans' JuJu Watkins Signs NIL Deal With Gatorade: 'Surreal Dream'

USC Trojans women's basketball star JuJu Watkins is making name, image, likeness (NIL) waves over the past few weeks. A couple days after announcing a partnership with Nike, Watkins agreed to an NIL deal with Gatorade. In an exclusive interview, Watkins r

Mar 30, 2024; Portland, OR, USA; USC Trojans guard JuJu Watkins (12) steps back during the second half against Baylor Lady Bears guard Bella Fontleroy (22) in the semifinals of the Portland Regional of the 2024 NCAA Tournament at the Moda Center. Mandatory Credit: Troy Wayrynen-Imagn Images

Basketball

USC Trojans' JuJu Watkins Signs Nike Shoe Deal, Richest In Women's Basketball

USC Trojans women’s basketball superstar JuJu Watkins has signed a multi-year contract extension with Nike. The landmark deal for the 6'2 true sophomore guard is one of the richest in women's basketball.

Desmond Howard, left, Rece Davis, Pat McAfee, Nick Saban, Lee Corso, and Kirk Herbstreit live broadcast during ESPN Gameday near Williams-Brice Stadium in Columbia, S.C. Saturday, September 14, 2024.

Football

Nick Saban On College GameDay: Name Image Likeness Needs To Change

The USC Trojans kick off their Big Ten conference home opener against the Wisconsin Badgers at 12:30 pm PST. What was said about the Trojans on ESPN's College Gameday? Not much, however, legendary Alabama coach Nick Saban discussed name, image, likeness a

Sep 21, 2024; Ann Arbor, Michigan, USA; USC Trojans safety Akili Arnold (0) celebrates in the second half against the Michigan Wolverines at Michigan Stadium. Mandatory Credit: Rick Osentoski-Imagn Images

Football

USC Trojans vs. Michigan Wolverines Reach Insane Network TV Views

The USC Trojans loss against the Michigan Wolverines may have been tough, but the views were high. Take a look at just how high the views reached and what this means for USC Trojans in the Big Ten conference. USC's Lincoln Riley and quarterback Miller Mos

USC trojans legendary running back Reggie Bush is suing the USC Trojans, NCAA and Pac-12 in Name, Image, Likeness Lawsuit.

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Reggie Bush Suing USC Trojans, NCAA, Pac-12 In Name, Image, Likeness Lawsuit

Heisman Trophy winner and USC Trojans legend Reggie Bush is suing the USC Trojans, NCAA, Pac-12 in a Name, Image, Likeness lawsuit.

Basketball

USC Trojans' Women's Basketball JuJu Watkins Listed as 'Most Influential Athlete'

USC Trojans' Women's basketball star JuJu Watkins was named as one of Sports Illustrated's 'Most Influential Athletes' in one of their recent projects. Watkins was featured among other stars including LeBron James, Lionel Messi, and more.

Five-star receiver recruit Jerome Myles commit USC Trojans over Texas A&M, Utah?

Football

Why Five-Star Receiver Jerome Myles Commits To USC Trojans Over Texas A&M, Utah

The USC Trojans football team landed a commitment from one of the top wide receiver recruits in the country. 2025 recruiting target, five-star Jerome Myles picked the USC Trojans over Texas A&M, and Utah.

Sep 1, 2024; Paradise, Nevada, USA; Southern California Trojans quarterback Miller Moss (7) throws a pass against the LSU Tigers during the first quarter at Allegiant Stadium. Mandatory Credit: Stephen R. Sylvanie-Imagn Images

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USC Trojans Quarterback Miller Moss Releases Personalized NIL Merchandise

USC Trojans quarterback Miller Moss announced on social media that he released his official merchandise. On Moss’s Name, Image, Likeness (NIL) store page, there is now personalized shirts, sweaters, and hoodies.

Sep 7, 2024; Los Angeles, California, USA; USC Trojans quarterback Miller Moss (7) celebrates with USC Trojans wide receiver Kyron Hudson (10) after scoring a touchdown against Utah State Aggies during the first quarter at United Airlines Field at Los Angeles Memorial Coliseum. Mandatory Credit: Jonathan Hui-Imagn Images

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USC Trojans Sign Revolutionary Partnership With CBD/Cannabis Company Cookies

The USC Trojans have announced a revolutionary partnership with a famous CBD/Cannabis company based out of Los Angeles. USC is adjusting successfully in the Name, Image, Likeness era of college football. Quarterback Miller Moss is among the highest-paid N

Football

USC Trojans Elite Quarterback Commit Julian Lewis Comes Out With Dream NIL Deal

USC Trojans' top commit in the class of 2025, quarterback Julian Lewis revealed what he would companies he would love to have an NIL deal with.