Portland’s New Hockey Team Could Be Called the ‘Wild Blueberries’

Wild Blueberries? Yes please. 
Portland’s New Hockey Team Could Be Called the ‘Wild Blueberries’
Portland’s New Hockey Team Could Be Called the ‘Wild Blueberries’ /

Usually when a team is considering a wacky name like the Bananas or Flying Squirrels it’s the work of a marketing firm, but not in this case. 

The new ECHL team in Portland, Maine, asked fans to submit ideas for the team name and has narrowed it down to five choices, one of which is the Wild Blueberries. 

“Maine accounts for 10% of all blueberries grown in North America and Coastal Maine boasts the largest production of blueberries,” the team explains

The other choices are pretty solid (Mariners, Watchmen, Lumberjacks and Puffins), but Bill S. of Portland’s submission takes the cake—or pie, as it were. As Puck Daddy’s Greg Wyshynski points out, a fruit nickname would be unique in American sports (though the Fort Wayne Tincaps do have an apple logo), and I’m all for originality. Although, I would throw my support behind Puffins if the team ever struck an affiliation deal with the Penguins. 

The only downside is the inevitable angry blueberry logo. 

[via Puck Daddy]


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Dan Gartland
DAN GARTLAND

Dan Gartland is the writer and editor of Sports Illustrated’s flagship daily newsletter, SI:AM, covering everything an educated sports fan needs to know. He joined the SI staff in 2014, having previously been published on Deadspin and Slate. Gartland, a graduate of Fordham University, is a former Sports Jeopardy! champion (Season 1, Episode 5).