Top Female Tennis Players Get Gifted Toronto Blue Jays "City Connect" Uniforms

Playing in the "National Bank Open" this year appears to have its perks from a fashion perspective.
Toronto Blue Jays third base Justin Turner (2) watches batting practice wearing the new City Connect baseball cap before a game against the Pittsburgh Pirates at Rogers Centre on May 31.
Toronto Blue Jays third base Justin Turner (2) watches batting practice wearing the new City Connect baseball cap before a game against the Pittsburgh Pirates at Rogers Centre on May 31. / Nick Turchiaro-USA TODAY Sports
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If you see any top female tennis players rocking Toronto Blue Jays "City Connect" jerseys, here's why:

The National Bank Open, one of the top tennis tournaments leading up to the famed U.S. Open, has apparently gifted the uniforms to top female players at this year's event.

The National Bank Open happens every year in Toronto and Montreal. This year, the women are playing in Toronto with the men in Montreal. Next year, the groups will rotate.

Elina Svitolina of Ukraine, who is ranked No. 34 in the world, posted a picture of her locker at the event on her Instagram story week.

Elina Svitolina locker at National Bank Open in Toronto, screenshotted from Instagram Story.
Elina Svitolina locker at National Bank Open in Toronto, screenshotted from Instagram Story. /

That's a nice touch by the tournament, and good branding for the Blue Jays as well. Considering that several players in the tournament have big social media followings, if even a few of them post a picture of the gear or in the gear, it will raise brand awareness for the Jays.

Furthermore, with so many top tennis players not being from North America, it's an opportunity for pictures like these to reach new audiences and give Toronto an even further international reach.

Some of the top players are not playing in the National Bank Open because of the proximity in time to the Olympics, but this is still a very strong field featuring the likes of Svitolina, Coco Gauff, Aryna Sabalenka, and Marta Kostyuk.

As for the Blue Jays themselves, they are currently in last place in the American League East. They will take on the Baltimore Orioles on Thursday at 7:07 p.m. ET.

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Brady Farkas
BRADY FARKAS

Brady Farkas is a baseball writer for Fastball on Sports Illustrated/FanNation and the host of 'The Payoff Pitch' podcast which can be found on Apple Podcasts and Spotify. Videos on baseball also posted to YouTube. Brady has spent nearly a decade in sports talk radio and is a graduate of Oswego State University. You can follow him on Twitter @WDEVRadioBrady.