NIL Deals and Tracker

Nov 23, 2024; Columbia, South Carolina, USA; South Carolina Gamecocks quarterback LaNorris Sellers (16) scrambles against the Wofford Terriers in the first quarter at Williams-Brice Stadium.

Cheez-It Announces NIL Deal With Starting Quarterbacks of Upcoming Citrus Bowl

The South Carolina Gamecocks and Illinois Fighting Illini starting quarterbacks were both given NIL deals from Cheez-It ahead of the Citrus Bowl.

NIL News

Cheez-It Announces NIL Deal With Starting Quarterbacks of Upcoming Citrus Bowl

The South Carolina Gamecocks and Illinois Fighting Illini starting quarterbacks were both given NIL deals from Cheez-It ahead of the Citrus Bowl.

Recent Articles

NIL News

Arizona State Sun Devils Offensive Line Lands Arby's NIL Deal Ahead of Playoff

The Arizona State Sun Devils offensive line is getting a very special NIL deal courtesy of their quarterback.

Sep 21, 2024; Ann Arbor, Michigan, USA; USC Trojans helmet on the sideline during the game against the Michigan Wolverines at Michigan Stadium. Mandatory Credit: Rick Osentoski-Imagn Images

NIL News

USC Football Star Secures First-Ever Bitcoin-Based NIL Deal in College Sports

Future Trojan linebacker Matai Tagoa'i partners with global Bitcoin app Strike

Dec 17, 2024; Uncasville, Connecticut, USA; UConn Huskies guard Paige Bueckers (5) scores against the Iowa State Cyclones in the second half at Mohegan Sun Arena. Mandatory Credit: David Butler II-Imagn Images

NIL News

Iowa Basketball Players Collaborate with 'Return On You' for Deeper Fan Experiences

Sydney Affolter and AJ Edinger are partnering with ROY in a new NIL era.

Nov 30, 2024; Pullman, Washington, USA; Washington State Cougars quarterback John Mateer (10) throws a pass against the Wyoming Cowboys in the second half at Gesa Field at Martin Stadium. Mandatory Credit: James Snook-Imagn Images

NIL News

Oklahoma Transfer Quarterback John Mateer Signs First NIL Deal as a Sooner

Former Washington State signal caller announces transfer with 1Oklahoma collective partnership

Dec 17, 2024; Baton Rouge, Louisiana, USA; LSU Tigers mascot Mike the Tiger holds up a defense sign behind the Stetson Hatters team on a time out during the second half at Pete Maravich Assembly Center. Mandatory Credit: Stephen Lew-Imagn Images

NIL News

Louisiana AG Uses Juul Settlement Funds to Create NIL Opportunities

Liz Murrill's new anti-vaping campaign will send over $275,000 to athletes across Louisiana

Dec 14, 2024; Phoenix, Arizona, USA; Arizona Wildcats guard Caleb Love (1) against the UCLA Bruins at Footprint Center. Mandatory Credit: Mark J. Rebilas-Imagn Images

NIL News

College Hoops Stars Alex Karaban, Caleb Love, Saniya Rivers Join POWERADE

Trio of basketball players sign NIL partnerships with Coca-Cola's hydration brand

Dec 14, 2024; New York, NY, USA; Colorado Buffaloes wide receiver/cornerback Travis Hunter after winning the 2024 Heisman Trophy. Mandatory Credit: Todd Van Emst/Heisman Trust via Imagn Images

NIL News

Heisman Winner Travis Hunter Donates NIL Money to Colorado Teammates

According to Deion Sanders Jr., Hunter supports 10-15 Buffalo teammates with NIL donations

Oct 7, 2023; Columbia, Missouri, USA; A general view of a LSU Tigers helmet against the Missouri Tigers during the first half at Faurot Field at Memorial Stadium. Mandatory Credit: Denny Medley-Imagn Images

NIL News

Top LSU Recruit Harlem Berry Signs Exclusive NIL Trading Card Deal

Five-star running back partners with Leaf Trading Cards on multi-year collaboration

Nov 30, 2024; Tallahassee, Florida, USA; Florida Gators quarterback DJ Lagway (2) celebrates a touchdown during the first half of the game against the Florida State Seminoles at Doak S. Campbell Stadium. Mandatory Credit: Melina Myers-Imagn Images

NIL News

Hollister Expands NIL Campaign to New Schools, Star Athletes

Freshman football sensations DJ Lagway, Ryan Williams among athletes featured

Nov 29, 2024; Boulder, Colorado, USA; Colorado Buffaloes wide receiver Travis Hunter (12) reacts following the win against the Oklahoma State Cowboys at Folsom Field. Mandatory Credit: Ron Chenoy-Imagn Images

NIL News

Heisman Favorite Travis Hunter Supports Lionel Messi's Stanley Launch

Colorado All-American joins Argentinian soccer legend in promoting new drinkwear

NIL News

Notre Dame Star Hannah Hidalgo Joins Exclusive Red Bull NIL Roster

Sophomore sensation adds energy drink brand to her growing NIL portfolio

Oct 19, 2024; Tucson, Arizona, USA; Colorado Buffalos wide receiver/cornerback Travis Hunter (12) against the Arizona Wildcats at Arizona Stadium. Mandatory Credit: Mark J. Rebilas-Imagn Images

NIL News

Colorado Star Travis Hunter Signs with adidas Ahead of Heisman Trophy

Wide receiver/defensive back adds footwear and apparel deal to his robust NIL portfolio

Oklahoma Sooners linebacker Danny Stutsman (28) celebrates a play in the first half of the Red River Rivalry college football game between the University of Oklahoma Sooners and the Texas Longhorn at the Cotton Bowl Stadium in Dallas, Texas, Saturday, Oct., 12, 2024.

NIL News

Danny Stutsman and JBL Partner Through NIL to Benefit Oklahoma Football

Danny Stutsman and JBL deliver lasting impact at Oklahoma, donating gear to teammates while redefining NIL’s role in fostering community and connection.

Nov 8, 2024; Baton Rouge, Louisiana, USA; LSU Lady Tigers guard Flau'jae Johnson (4) brings the ball up court against the Northwestern State Lady Demons during the first half at Pete Maravich Assembly Center. Mandatory Credit: Stephen Lew-Imagn Images

NIL News

LSU's Flau’jae Johnson Continues to Blaze NIL Trails with PUMA Sneaker

Tigers star reveals her first player-exclusive PUMA basketball shoe

Jul 25, 2024; Indianapolis, IN, USA; Oregon Ducks quarterback Dillon Gabriel speaks to the media during the Big 10 football media day at Lucas Oil Stadium. Mandatory Credit: Robert Goddin-Imagn Images

NIL News

Great Clips Signs High Profile College Football Stars Ahead of CFP Games

As a part of Great Clips new multi-year partnership with the College Football Playoff the company has signed Dillon Gabriel, Riley Leonard, and Andres Borregales

Nov 23, 2024; Laramie, Wyoming, USA; Boise State Broncos running back and Heisman Trophy candidate Ashton Jeanty (2) runs for a touchdown against the Wyoming Cowboys during the first quarter at Jonah Field at War Memorial Stadium. Mandatory Credit: Troy Babbitt-Imagn Images

NIL News

Boise State's Heisman-Bound Ashton Jeanty Partners with SAXX Underwear

Boise State superstar running back joins Maxx Crosby-selected roster of college athletes

NIL News

LSU Guard Flau'jae Johnson Secures Equity Deal with League Unrivaled

The LSU junior is reaching new heights in her game, as well as her legacy.

Belleville quarterback Bryce Underwood prepares to throw a pass during practice at the Belleville High School football field in Belleville, Michigan on Wednesday, Aug. 14, 2024.

NIL News

Bryce Underwood, Tavien St. Claire Among Top Recruits to Sign with Hollister

Ten top high school football prospects announce college choices with NIL partnerships

Oct 18, 2024; Provo, Utah, USA; Brigham Young Cougars quarterback Jake Retzlaff (12) warms up before the game against the Oklahoma State Cowboys at LaVell Edwards Stadium. Mandatory Credit: Rob Gray-Imagn Images

NIL News

BYU Quarterback Jake Retzlaff Signs NIL Deal with Jewish Food Brand Manischewitz

Manischewitz makes Cougars' signal caller their first college athlete partner

Jul 12, 2023; Los Angeles, CA, USA; Hanna Cavinder and Haley Cavinder arrive on the red carpet before the 2023 ESPYS at the Dolby Theatre. Mandatory Credit: Kirby Lee-Imagn Images

NIL News

NIL Sensations Cavinder Twins Highlight Lionel Messi’s Stanley Collaboration

Iconic drinkwear brand partners with college athletes to promote two new tumblers

Recruit Tavien St. Clair watches Ohio State warm up before playing Penn State Oct. 21, 2023 at Ohio Stadium.

NIL News

Ohio State Quarterback Recruit Tavien St. Clair Signs Exclusive Trading Card Deal

Future Buckeye Tavien St. Clair joins Panini with exclusive, multi-year autograph trading card deal.

Nov 10, 2024; Storrs, Connecticut, USA; UConn Huskies guard Paige Bueckers (5) reacts after a basket against the South Florida Bulls in the first half at Harry A. Gampel Pavilion. Mandatory Credit: David Butler II-Imagn Images

NIL News

UConn Star Paige Bueckers Makes NIL History with Nike Sneaker

Paige Bueckers is the first college athlete to design and launch a Nike shoe

Nov 30, 2024; University Park, Pennsylvania, USA; Penn State Nittany Lions cornerback Audavion Collins (29) celebrates after intercepting the ball against the Maryland Terrapins during the second quarter at Beaver Stadium. Mandatory Credit: Matthew O'Haren-Imagn Images

NIL News

Penn State Expands NIL Booze Offerings with Hard AF Seltzer Partnership

Happy Valley United has partnered with Hard AF Seltzer to create a unique flavor for the Nittany Lions; the beverage is now the fifth NIL booze offering from the NIL collective

Audrey Everett, Lauren Knight and Katie Shanahan, from the Quinnipiac University field hockey team signed a NIL partnership with the Whitney Donut & Sandwich Shop.

NIL News

Quinnipiac Women’s Field Hockey Players Sign Sweet NIL Deal With Hamden Eatery

Three Quinnipiac women's field hockey players have signed an NIL deal with a food establishment.