Kentucky Freshman Gifts John Calipari, Drake, Teammates As Part Of NIL eal
The world of name, image, and likeness has allowed players to receive financial compensation and benefits. As such, we have seen many different situations of players gifting their teammates, coaches, families and even fans.
Kentucky Wildcats freshman Jordan Burks, who is beginning his first year on the men's basketball team, paid it forward in a big way. He recently signed an NIL deal with Prime Society, an online retailer of luxury leather goods.
After signing the deal, Burks made sure to give back to his Wildcats teammates, head coach John Calipari, and even Drake, the famous rapper. Burks posted on his Instagram account with a video and a lengthy caption, and this is one of the more heartwarming NIL situations we have seen this season.
The caption on his post read "I feel incredibly grateful to consider you all as my family, and I am willing to give my all to support and defend you. I am fully prepared to face any challenges alongside you, big Blue. Also, I would like to express my gratitude to prime society for assisting me in creating something extraordinary for my teammates and coaches."
The Kentucky basketball team visited Drake in Toronto over the summer, and Burks made sure to give one to Calipari to give to Drake as well in a humbling move.
The four-star recruit originally committed to Ole Miss before reversing course and choosing to play for the Wildcats, and he had seven points with three rebounds in his debut in a blowout win over New Mexico State on Monday.
With NIL continuously growing, it's refreshing to see players, especially a freshman like Burks, pay it forward to his teammates and coach.