Anticipating Record-Breaking Success at the 2024 Black Hills Stock Show Horse Sale

Impressive bloodlines are up for sale in this year's Farm Credit Services of America Horse Sale staged in the Black Hills.
Scootem-N-Shootem Photography

After surpassing $2 million in 2023 at the Farm Credit Services of America Horse Sale, the stage is set for the sale to reach or top that standard in 2024. The Black Hills Stock Show Farm Credit Services of America Horse Sale will be held Friday, Jan. 26, and Saturday, Jan. 27, in Rapid City, S.D.

The two-day sale will feature a total of 212 consigned horses. Day one kicks off with 107 horses representing prestigious bloodlines like Hashtags, Hottish, and Dual Rey. On day two, 105 horses will strut through the ring. The catalog comprises 130 geldings, 54 mares, 20 stallions, and eight ponies and pony crosses.

Last year at the sale, the high-selling lot was a stallion, Hashtag You’re It, which sold for $70,000 to buyer Kaylee Hieronimus of Ashton, Iowa. The highest-selling gelding, Bea Mega Cat, went for $51,000. George Fisher purchased the mare Please Me One Time for $55,000. They had a total of 158 lots sold in 2023, consisting of 2 stallions, 120 geldings and 36 mares. The average price was $16,791, but the grand total brought in was $2,653,000, setting the bar for the 2024 sale extremely high.

In the past three years or so, the horse market has skyrocketed and hasn’t come down since. This brought abnormally high prices, but the silver lining is the crosses of remarkable pedigree. The horse industry is building a more versatile, reliant horse all the time, which is excellent news. 

Whether buyers seek a dependable workhorse for the ranch or yearning for a trusty equine companion, the Black Hill Stock Show Horse Sale is the place to be the last weekend in January.

The sale will be live-streamed on Superior Livestock. Buyers also have the opportunity to bid online through that platform.

For more information about the 2024 Farm Credit Services of America Horse Sale, visit blackhillsstockshow.com.


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Lauren Fritzler
LAUREN FRITZLER

Originally from Northeastern Colorado, Lauren grew up on a farm and ranch where she was heavily involved in production ag. The small Colorado town allowed Lauren to flourish. Lauren’s family has a generational love for rodeo and she was naturally attracted to the western lifestyle. From an early age, she would compete in rodeos and travel with her mom to rodeos around the state while juggling school involvement. She prides herself in not only competing in rodeos, but winning rodeos on horses raised on the ranch. Lauren got to Texas as fast as she could. She currently attends West Texas A&M University where she studies Agricultural Media and Communication with a double minor in Ag Business and Economics and Broadcast Journalism. She is an Agricultural Ambassador for the Department and serves as the President for Agricultural Communicators of Tomorrow.  When Lauren is not in the classroom, she is striving for excellence in her professional life. She has completed an internship at the College National Finals Rodeo and the Tri-State Fair and Rodeo, where she gained skills to make her mark on the western industry. She uses her graphic design skills to create logos for small businesses, travels to spend time with family, and immerses herself into the rodeo world. No matter where life takes her, Lauren is strong-willed and dedicated to her God-given purpose. Day by day, she aspires to be an advocate for agriculture and the western lifestyle.  Lauren Fritzler believes we are all lifelong students, that the western lifestyle allots extensive learning opportunities throughout a lifetime. In efforts to teach others about rodeo, she is thrilled at the opportunity to collaborate with Sports Illustrated Rodeo Daily.