Adidas Basketball Signs Darryn Peterson to NIL Deal

Darryn Peterson has signed a historic NIL deal with Darryn Peterson.

On Friday morning, adidas Basketball announced its first high school NIL deal with Darryn Peterson. He is the No. 3 prospect of the 2025 recruiting class and currently plays for Huntington Prep in Huntington, West Virginia.

Peterson's previous experience with Phenom United on the 3SSB circuit has helped him gain exposure and compete against top-level competition. The 6-foot-5 guard recently propelled Team USA’s under-16 team to a gold medal at this summer’s FIBA Americas Championship in Mexico.

"I’m extremely proud to join an elite group of athletes with adidas," says Peterson. "I look forward to working with the team as I embark on this pivotal moment in my career."

Darryn Peterson in an adidas photo shoot / adidas

The sports world got its first official look at Peterson in three stripes apparel today. The top-ranked recruit has not yet made a decision on which NCAA program he will sign with. However, Peterson looks comfortable in Anthony Edwards' signature sneakers and adidas gear. 

"Darryn is an all-star athlete and at such a young age embodies what adidas Basketball is all about," says Eric Wise, adidas Basketball's Global General Manager. "We cannot wait to see what the future holds and welcome him into the 3 Stripe family."

The industry of NIL deals is getting more and more competitive, and few brands are having as much success as adidas. Follow FanNationKicks.com for all your footwear news from the sports world.

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