Joe Burrow Helps Unveil New Alo Yoga Running Sneakers

Cincinnati Bengals quarterback Joe Burrow helps unveil the Alo Runner.
Cincinnati Bengals quarterback Joe Burrow throws a completion in the first quarter of the NFL preseason game against the Tampa Bay Buccaneers at Paycor Stadium in Cincinnati Saturday, August 10, 2024.
Cincinnati Bengals quarterback Joe Burrow throws a completion in the first quarter of the NFL preseason game against the Tampa Bay Buccaneers at Paycor Stadium in Cincinnati Saturday, August 10, 2024. / Albert Cesare/The Enquirer / USA TODAY NETWORK
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No brand is more beloved by celebrities than Alo Yoga. So, it is only fitting that the Los Angeles-based company enlist star athletes and celebrities to promote its foray into footwear.

One of those stars is Cincinnati Bengals quarterback Joe Burrow. The NFL Pro Bowler headlines a star-studded campaign to help launch Alo Yoga's second sneaker.

The premier fashion and lifestyle brand specializing in luxury activewear inspired by movement and performance has unveiled its latest innovation: the Alo Runner.

Joe Burrow models black Alo Yoga running shoes.
Joe Burrow wears the Alo Runner. / Alo Yoga

Building on the success of their acclaimed recovery sneaker, this highly anticipated performance running shoe is the newest addition to Alo's esteemed sneaker collection.

The performance model is meticulously designed to blend style with high performance, the Alo Runner promises to elevate every stride with unparalleled elegance and precision.

Read More: (Interview) Jacksonville Jaguars quarterback Trevor Lawrence discusses his new "dad style."

Marking Alo's transformative entry into the world of running, this new sneaker embodies the company's commitment to holistic well-being and mindful movement.

Black Alo Yoga running shoes.
The Alo Yoga Runner. / Alo Yoga

It is an exploration of the meditative state and mental health benefits that running offers, whether on the street, trail, beach, or track. Running is more than just movement; it's a journey that continually propels us forward.

The Alo Runner stands at the perfect intersection of performance, fashion, and mindfulness. Expertly crafted with exceptional features, this sneaker is designed to elevate the running experience, seamlessly blending style with function.

Each stride is infused with mindfulness, harmony, and power, embodying the essence of Alo's dedication to wellness and inspired movement.

The Alo Runner will be available in sleek black and crisp white, offering a perfect blend of style and versatility. Priced at $185 in adult sizes, this must-have sneaker is set to elevate your running game to new heights. Online shoppers can check out the brand's collection on the Alo Yoga website.

White Alo Yoga running shoes.
The Alo Runner. / Alo Yoga.

Burrow joins Matthew Noszka, Jordan Rand, and Rayna Vallandingham in the Alo Runner campaign. It is designed to strengthen the company's commitment to mind-body harmony through authentic storytelling, captivating visuals, and an emphasis on breathwork—getting Alo into the hearts and minds of runners
everywhere.

With the NFL regular season soon to dominate headlines for the next several months, there will be plenty of exciting sneaker stories. Stay locked into Sports Illustrated's Kicks On SI for all your footwear news from the NFL and beyond.

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Pat Benson
PAT BENSON

Pat Benson covers the sneaker industry for Kicks On Sports Illustrated. Previously, he has reported on the NBA, authored "Kobe Bryant's Sneaker History (1996-2020)," and interviewed some of the biggest names in the sports world. You can email him at 1989patbenson@gmail.com.