PUMA Dropping 2 New Colorways of Scoot Henderson's Sneakers

The PUMA Scoot Zeros launching in O.D.D CITY and RETRO designs.

Michael Ehrlich | Jul 25, 2024

The PUMA Scoot Zeros O.D.D City. / PUMA

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Portland Trail Blazers

Portland Trail Blazers' rookie sensation Scoot Henderson capped off his first season in Portland leading all NBA rookies in assists and now PUMA is dishing out two new colorways of his signature sneaker.

Henderson's Scoot Zeros will launch in new O.D.D. City and Retro designs, both inspired by his personal mantra and lifestyle, “O.D.D: Overly Determined to Dominate."

The red, black and white Scoot Zeros O.D.D. City is a tribute to Portland’s basketball culture while the bold red Retro colorway channels the spirit of the 1970’s when “Rip City” was more than a nickname for the city.

PUMA Scoot Zeros Retro / PUMA

Recapping his rookie season, Henderon shared thoughts in his exit interview. "First and foremost, I want to say that I’m blessed to be here in Portland," he said.

"They accepted me and it’s been fun to play here with the fans and even outside the court with everybody else. I’m just repping the Portland jersey, that red, white and black. It’s been a year full of experiences, learning experiences. It’s been fun though, I can say at least I have the best job in the world, and that’s being able to come here and do my job at a high level."

PUMA Scoot Zeros O.D.D. City / PUMA

Both new colorways are equipped with PUMA's PROFOAM EVA for explosive on-court play, reinforced Formstrip lockdown for additional durability and a high abrasion tread pattern for end-to-end action.

The "O.D.D. City" will launch August 2 and the "Retro" on September 6, both available for $100 in adult sizes at PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store and at Foot Locker, Kids Foot Locker and Champs.

The sneaker community can stay locked into Sports Illustrated for all their footwear news from the NBA and beyond.

Further Reading: The PUMA Stewie 3 "City of Love" footwear and apparel collection celebrates the Paris Olympics.

Published Jul 25, 2024

MICHAEL EHRLICH

Michael Ehrlich is a seasoned sports marketing executive with experience across the global sports brand, athlete representation, media and education sides of the business. The Founder and CEO of Playbook Marketing, Ehrlich consults with brands on all things NIL and athlete partnerships, advises student-athletes on their personal brand building endeavors and is an adjunct professor at his alma mater, the University of Southern California where he teaches a course on athlete communications and marketing. As a writer, his previous bylines include Boardroom, Business of College Sports, DIME Magazine and UPROXX, among others. You can follow him across social media at @MichaelEhrlich and reach out via michael@playbook-marketing.com