Under Armour Invites Fans to Launch Event in Las Vegas

Under Armour is introducing the UA SlipSpeed Mega ahead of Super Bowl LVIII.

Starting February 8, the iconic sportswear brand Under Armour will be hosting an exclusive pre-launch event to unveil the latest iteration of groundbreaking footwear with the SlipSpeed Mega at the UA Las Vegas Brand House. Best of all, they want athletes and fans to come see what the hype is about.

This new model introduces more edge and aggression for the style-forward athlete, delivering unparalleled comfort and functionality at every step. Fronting this groundbreaking campaign is none other than the dynamic duo of flag football star Diana Flores and NFL wide receiver Zay Flowers.

Under Armour will be launching the next iteration of SlipSpeed footwear, the SlipSpeed Mega, on February 14. Below is a detailed look at the 'Fire' and 'Ice' colorways and a breakdown of all the tech that went into these training shoes.

A detailed look at the UA SlipSpeed Mega 'Fire' and 'Ice' colorways / Under Armour

This new model includes the same hero innovations and key features that we know and love from the trainer, but with a few key differences that give this offering more edge and aggression for the bold athlete:

• Increased midsole height to make it thicker with an aggressive aesthetic that is run-trail inspired.
• Updated upper featuring a ripstop and graphic that rises from the midsole. Narrowed toe box for a faster and sleeker aesthetic.
• From warmups to cool downs, tunnel walks to game days, the UA SlipSpeed Mega is the next shoe for your everyday use.

While all of the major brands are looking for a viral moment in the lead-up to NFL Super Bowl LVIII, Under Armour is focusing on connecting with athletes and fans. If you're in Las Vegas for the Big Game, be sure to visit the UA Brand House at Fashion Show Mall. Stay locked into FanNationKicks.com for all your sneakers news from the sports world.

The UA SlipSpeed Mega Debuts in Fire & Ice Colorways