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Manchester City Replaces Real Madrid As Most Valuable Club Brand In World Soccer

Manchester City has been named as the most valuable football club brand in the world by the latest annual report from Brand Finance. Real Madrid was second.

Robert Summerscales

Manchester City Replaces Real Madrid As Most Valuable Club Brand In World Soccer
Manchester City Replaces Real Madrid As Most Valuable Club Brand In World Soccer /

Manchester City has been named as the most valuable football club brand in the world by the latest annual report published by Brand Finance.

Real Madrid has dropped to second place after four years in top spot.

City's brand is now said to be worth £1.299 billion, just £41m more than Real's.

According to the report, five of the world's top ten most valuable clubs are based in England's Premier League.

Top 10 Most Valuable Football Club Brands In 2023

  1. Manchester City: £1.299 billion
  2. Real Madrid: £1.258b
  3. Barcelona: £1.185b
  4. Manchester United: £1.174b
  5. Liverpool: £1.173b
  6. PSG: £976 million
  7. Bayern Munich: £948m
  8. Arsenal: £782m
  9. Tottenham Hotspur: £774m
  10. Chelsea: £742m

Reacting to news of Man City's promotion to top of the list, Roel de Vries, chief operating officer of City Football Group, said in a club statement: "Being recognized as the world's most valuable football club brand reflects the phenomenal growth story that Manchester City has had in recent years.

"This achievement recognizes the evolution of not just the brand, but the Club as a whole. The Club has been performing consistently and has broken records on and off the pitch this season, whilst operating in a way that promotes financial sustainability.

"As we look to the future, we want to keep investing in the right things – our football talent, the city of Manchester and our local community, infrastructure and fan experience. We have a proven track record of innovation and are excited for the next chapter in this Club’s great history."

A photo taken from inside the Etihad Stadium in January 2023
Manchester City has replaced Real Madrid as the most valuable football club brand in the world :: IMAGO/Pro Sports Images/Simon Traylen
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Robert Summerscales
ROBERT SUMMERSCALES

Robert Summerscales launched FanNation Futbol in February 2022. Rob is a British journalist who previously spent two years on the sports desk at the Daily Mail in London, having earlier served as editor of CaughtOffside.com. He has been to the last two FIFA Men's World Cups, in Russia and Qatar, and is looking forward to completing his hat-trick in North America in 2026.

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