Azaleas, Peaches and a Lot of Green: Golf Brands Release Limited-Edition Masters Gear

From clubs to shirts to shoes, companies raise their games for the first major of the year.
Azaleas, Peaches and a Lot of Green: Golf Brands Release Limited-Edition Masters Gear
Azaleas, Peaches and a Lot of Green: Golf Brands Release Limited-Edition Masters Gear /

The run-up to the Masters is highly anticipated all over the golf world, including the gear space.

Even if you don't have a ticket to the year's first major—and a chance to get some of Augusta National's amazing official merchandise offerings—you can grab something with a bit of Masters flavor from a bunch of top brands.

Callaway

callaway

If you've been thinking about putting a Paradym driver in the bag, this time of year brings a limited-edition custom model with green and yellow accents plus a distinctive headcover. Paradym's 360 carbon chassis "eliminates titanium from the body, so we can push weight and stability to the limit" according to Callaway. Available in 9- and 10.5-degree lofts, only for righthanded players.

Price: $699 at callawaygolf.com 

Devereux

devereux peachy studio

Devereux says it brings a "fresh take" to golf, and its "Peachy Collection" runs the gamut in terms of product. Everything from hats to shirts to polos and even a candle are available, paying homage to golfers, greenskeepers and caddies. T-shirts include inside references to the game that golfers can wink and appreciate.

Price: $24 to $124 at dvrxthreads.com

Dormie Workshop

dormie

Dormie Workshop's handmade covers are always conversation starters, and the company's "Georgia Varsity Collection" is a creative Masters nod. Most distinctive is the "Georgia Cheer Squad Primo" driver cover, which looks like a cheerleader outfit complete with fuzzy pom-poms.

Price: $135-$300 at dormieworkshop.com

FootJoy

footjoy

FootJoy is in full bloom alongside Augusta with its release of a four-model “Pastel Pack,” enhancing the modern classic Premiere Series Field with rich, chalky pastel-flooded outsoles and accents. Men's colors are Powder Blue, Primrose Pink, and Hazy Yellow. A women’s version will also be released in Primrose Pink on the new Premiere Series Issette, which features a removable kiltie. 

Available at 10 a.m. ET Thursday, April 6, at footjoy.com

Linksoul

LEE_Capsule_Laydown_2023_4x5

Linksoul once again collaborated with the Lee Elder Trust and Lee Elder Memorial Fund to create a capsule collection, commemorating Elder’s powerful example of breaking through race barriers in sports. The capsule includes T-shirts, hats, a ball marker, glove and towel. 

Visit linksoul.com.

New Balance

new balance

The company best known for running shoes has put its knowledge into golf shoes, and the 997 Golf has a microfiber leather upper to keep one dry while an Abzorb midsole provides consistent comfort.

Plenty of green accents over a white base plus a yellow-outlined "N" has the 997 looking made to wear with a caddie jumpsuit as well as players.

Price: $120 at newbalance.com

Nobull

NoBull WhiteAugusta_Floral_Golf_Shoe

Nobull sells shoes, apparel and accessories for multiple sports, and for the Masters is releasing its Augusta Magnolia Gore-Tex Ripstop golf shoe, its first waterproof golf shoe. Scott Stallings represents the brand on Tour and will wear the shoe in the season's first major.

Price: $189, releases April 6 at nobullproject.com

Ping

ping pa

In 1988, Ping putters were used to win all four majors—a feat not duplicated since by any putter maker. On the Tuesday of each major week this year, the company will release a precision-milled version of the putter which won that major 35 years ago.

Sandy Lyle won the 1988 Masters with a Ping Pal, so that's the first model being released. Only 88 are available, serialized and with a headcover corresponding to the event.

Price: $990, at pingpld.com

Puma

puma hat

The Verdant Collection, which includes apparel, footwear, and accessories, features imagery and colors that highlight the palette of Augusta national. The collection includes a polo, two caps, Ignite Articulate shoes and a Cobra stand bag.

Price: $40-$650, apparel and accessories at pumagolf.com and the stand bag at cobragolf.com 

Rhoback

Rhoback azalea women's qzip

The activewear brand is all-in with its Azalea collection, featuring polos, hoodies and quarter-zips for men and sleeveless zips and quarter-zips for women. There's even a "Lil' Azalea" performance polo for toddlers.

Price: $54-$124 at rhoback.com

Stitch

stitch bag

Stitch's luxury offerings include gear and apparel, and Masters fans can dress the part and/or carry it on the course.

The company's best-selling golf bag is available in a new generation, the SL2 Fadeaway, designed with solid panels—including green—and a white ingot which can be personalized with initials. A white dogwood polo (Augusta National's 11th hole is named White Dogwood, as you probably knew) is an ideal spring look for the course or casual Fridays at work, and includes Stitch's under-bottom that creates a self-stay collar.

Price: SL2 bag is $398, White Dogwood polo is $118 at stitchgolf.com .

TaylorMade

TMade

TaylorMade "Season Opener" items will be seen all over the course this week but can also be part of your game. A green staff bag offers various nods to the Masters while headcovers have a familiar font and azalea accents. Popular TP5 Pix balls also are available with azaleas.

Price: $50-$600 at taylormadegolf.com

True Linkswear

Lux Hybrid Azalea Limited Edition 03 (1)

The Tacoma, Washington-based company partially owned by PGA Tour player Ryan Moore makes shoes that perform on the course while stylish enough to wear after golf.

The Lux Hybrid is a performance shoe designed to look like a traditional saddle, and the limited-edition Azalea has a green saddle with azalea imagery on the heel and inside the shoe.

Price: $200, at truelinkswear.com 


Published
John Schwarb
JOHN SCHWARB

John Schwarb is a senior editor for Sports Illustrated covering golf. Prior to joining SI in March 2022, he worked for ESPN.com, PGATour.com, Tampa Bay Times and Indianapolis Motor Speedway. He is the author of The Little 500: The Story of the World's Greatest College Weekend. A member of the Golf Writers Association of America, Schwarb has a bachelor's in journalism from Indiana University.