LA Golf, Paige Spiranac Collaborate on Pink Signature Series

The distinct pink shaft is available in limited quantities through Aug. 25.
LA Golf, Paige Spiranac Collaborate on Pink Signature Series
LA Golf, Paige Spiranac Collaborate on Pink Signature Series /

Combining technology with its provocative style, LA Golf has launched a shaft designed with ambassador and influencer Paige Spiranac.

LA-Golf-shaft

"I have always wanted all-pink shafts, when I partnered with LA Golf I asked if they could do it and they said yes because they can do everything,” Spiranac said. "Pink shafts are my way of being disruptive on the golf course and showing everyone that, at the end of the day, this is just a game and we are out here to have fun."

A bold shaft design is right in the company's wheelhouse. It's an eye-catching piece.

"We don't spend a lot of time looking at our competitors because everyone is so stuck in the past," said LA Golf CEO and founder Reed Dickens. "We spend a lot of time looking at other industries, including high fashion, to make sure we keep our fingers on the pulse of the culture, and in golf that naturally keeps you ahead of the crowd."

The shafts are available in limited quantities until Aug. 25 at lagolf.com.


Published
John Schwarb
JOHN SCHWARB

John Schwarb is a senior editor for Sports Illustrated covering golf. Prior to joining SI in March 2022, he worked for ESPN.com, PGATour.com, Tampa Bay Times and Indianapolis Motor Speedway. He is the author of The Little 500: The Story of the World's Greatest College Weekend. A member of the Golf Writers Association of America, Schwarb has a bachelor's in journalism from Indiana University.