The inside story of UpGlove golf gloves

UpGlove started by solving a simple problem with golf gloves: the cost to consumers. Here's how they offer high-quality gloves at such surprisingly low prices.

In this week's episode, host Paul Liberatore interviews Shawn McConnon, founder and CEO of UpGlove, a company that started by solving a simple problem with golf gloves. McConnon was sick of paying $20 for a decent golf glove. And if he didn't buy a glove before his round, he – like so many of us – would pay about $24 at the pro shop for a soft top-grade glove. He knew there had to be a more affordable and convenient way to buy golf gloves.

So, he designed a glove that would provide all the benefits of a traditional top-grade cabretta leather glove and also enhance the comfort and feel. The back of the UpGlove is made with a mesh-flex material that breathes and adds additional comfort. This keeps the glove from getting that "crusty" feeling. The palm of the glove is a true thin and soft top-grade cabretta leather that any golfer would appreciate.

He then developed a flexible subscription model that suits all types of golfers. So, whether you play a little or a lot, your needs can be met, and you'll never again shell out $24 for a golf glove. UpGloves cost less than $10.

Watch the video interview above and hit the play button below to listen. And look for more new episodes of "Behind the Brand" coming soon to the Morning Read Podcast Network.