The inside story of Uther Golf Towels

Uther features towels of all shapes and sizes, with colorful patterns and designs to make your bag stand out. Here's how the company came to be.
The inside story of Uther Golf Towels
The inside story of Uther Golf Towels /

In this week's episode, host Paul Liberatore interviews Dan Erdman, founder and CEO of Uther Golf. Founded in 2016, Uther (pronounced "other") forever changed the way golfers think about their towels. The company’s founders saw that customizing golf bags was extremely difficult. They were looking for a way to buck the trend and thought, What better way than golf towels?

Today, the company features towels of all shapes and sizes, with colorful patterns and designs that are sure to make your bag stand out. Made of the finest materials, these towels are not only fun but are guaranteed to stand the test of time.

Watch the video interview above, and hit the play button below to listen. And look for new episodes of "Behind the Brand" coming soon to the Morning Read Podcast Network.

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