How Do NBA Franchises Spend Their Revenue? Team Executives Reveal Financial Info

From player salaries to practice facilities to shelling out money for planes, hotels, food and beverages, the way NBA teams spend their revenue varies greatly among franchises.
How Do NBA Franchises Spend Their Revenue? Team Executives Reveal Financial Info
How Do NBA Franchises Spend Their Revenue? Team Executives Reveal Financial Info /

As in most pro sports, NBA teams make their money from a combination of ticket sales, suite sales, naming rights and local TV and radio deals, as well as leaguewide media, merchandising and sponsorship revenues. But how do these franchises spend their revenue?

On the condition of anonymity, executives from several NBA teams shared financial information with SI. What emerges is a Tale of Two Entities: large market teams and small market teams. Suffice to say, the balance sheets for the Lakers, Knicks, Bulls and Warriors look nothing like those of the Pacers, Grizzlies, Jazz and Magic.

And just as teams are constructed differently on the court, business models vary greatly among franchises. Some are willing to pay the luxury tax; others resist it. Some own their arenas; others lease—and those terms are hardly uniform. Some teams own a plane; especially budget-conscious franchises pay into the leaguewide charter program with Delta. For that matter, some teams make a year-over-year profit; others—nine, according to a 2017 ESPN report—operate at a loss even after revenue sharing payments. Extrapolating from the data provided to SI and from public filings, consider the following expense breakdowns.

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BUSINESS OPERATING EXPENSES

This past summer, the NBA raised the debt limit to $325 million per team. Still, some franchises carry no debt.

TEAM NON-STAFF COSTS

Teams estimate spending between $3.3 million and $3.5 million for charter aviation during the season, excluding catering and subject to fuel price fluctuations.

TEAM STAFF COSTS

Teams may or may not put G League costs ($3 million–$5 million) in this line item.

PLAYER SALARIES

Note that there is a salary floor as well as a salary cap. The current payroll minimum is $91.682 million. Teams spending less must distribute the difference pro rata among the players on the roster on the last day of the season.

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PLAYER SALARIES

The NBA set the salary cap at $101.869 million for the 2018--19 season, up from $99.903 in 2017--18.

BUSINESS OPERATING EXPENSES

This includes executive salaries, rent, insurance and debt. Note: This varies by market, in part because of the cost of living. Salaries for employees in New York will be higher than those in Milwaukee.

TEAM NON-STAFF COSTS

This includes insurance, practice facility, hotels on the road, aviation, food and beverages. In 2017–18, NBA players received $129 per day on the road, highest among the four major team sports.

REVENUE SHARING

Local media deals vary wildly. The 20-year contract between the Lakers and Time Warner Cable (now Charter) that included the launch of two new regional sports networks—one English and one Spanish-language—averages $200 million a year. Other teams take in less than $40 million in local television.

Any franchise with a designated market area of 2.5 million TV households or more cannot receive revenue sharing.

LUXURY TAX

For the 2018–19 NBA season, the luxury tax threshold is a payroll of $123.733 million. (The tax is incremental, with the rate going up for each $5 million over the threshold.)

TEAM STAFF COSTS

This includes salaries of coaches, basketball operations staff, medical staff.


Published
Jon Wertheim
JON WERTHEIM

Jon Wertheim is a senior writer for Sports Illustrated and has been part of the full-time SI writing staff since 1997, largely focusing on the tennis beat , sports business and social issues, and enterprise journalism. In addition to his work at SI, he is a correspondent for "60 Minutes" and a commentator for The Tennis Channel. He has authored 11 books and has been honored with two Emmys, numerous writing and investigative journalism awards, and the Eugene Scott Award from the International Tennis Hall of Fame. Wertheim is a longtime member of the New York Bar Association (retired), the International Tennis Writers Association and the Writers Guild of America. He has a bachelor's in history from Yale University and received a law degree from the University of Pennsylvania. He resides in New York City with his wife, who is a divorce mediator and adjunct law professor. They have two children.