New Adidas Trae Young 1 Colorway Dropping Soon

Another instant classic from Adidas.
© Dale Zanine-USA TODAY Sports
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No player other than Trae Young has ever enjoyed such a flawless launch of their signature shoe. Often times there are design flaws or a rocky rollout, or perhaps the athlete just has a bad season which turns people off of buying their kicks.

The first edition of Young's signature shoe - the Adidas Trae Young 1 - hasn't missed. Everything from the colorways to the performance technology to the marketing has been on point.

There is a reason why legions of fans follow the Hawks point guard around like he's The Beatles. Not only is the two-time NBA All-Star putting up an incredible season, but he gives back to his fans and strangers alike.

Despite people doubting Young at every step of his career, there is no denying that he is a superstar. Earlier this month, Young was named one of the 50 Most Influential Black Figures in Sports.

It should come as no surprise that Young and Adidas created a special colorway celebrating Black History Month. The 'Three Stripes' and their signature athlete used the colors; 'Black, College Purple, and Solar Orange' to make a shoe as bold as Young's persona. Without a doubt, my favorite part of the new colorway is what's printed on the insole - 'Honoring Black Excellence. 

Luckily for fans, these sneakers will be released on Tuesday, February 15 at 10:00 AM Eastern for $130. Fans can get them online at Adidas and most other major retailers. Hibbett Sports might be the only people more excited than I am; they have a running clock that counts down to the number of seconds remaining until fans can get their hands on the fresh kicks.

But take it from me, if you want these shoes, you need to buy them as soon as they drop. Every single colorway of the Adidas Trae Young 1 has sold out within minutes. Of course, you can always pay resell online, but that will cost you extra. This is an exciting time for Trae Young and the Atlanta Hawks, so don't miss your opportunity to be a part of this historic season.

Chinese New Year / © Dale Zanine-USA TODAY Sports

Just last week the Atlanta Hawks celebrated the Lunar New Year. You know that Young wasn't going to miss an opportunity to show love to his international fanbase.


Triple White / © Jerome Miron-USA TODAY Sports

Adidas has a history of making triple-white colorways. Of course, 'Ice Trae' is going to get an iced-out pair of his signature sneakers.


Icee Cotton Candy / © Dale Zanine-USA TODAY Sports

Trae’s Inspiration: “Another colorway drop from the ICEE collab is Cotton Candy. One of my favorite sweets growing up was cotton candy. I stayed with the cotton candy ICEE in my cup. The color fade from blue to pink on the upper is so hard and the insoles themselves come with the opposite color fades as well.” Available October 1 for $140.


Icee / © Sam Navarro-USA TODAY Sports

Trae’s Inspiration: “The first colorway in the collection is my official collaboration with ICEE, one of my favorite drinks growing up. I remember as a kid every day after school we would pick one up on the way home or after practice.” Available October 1 for $140.


Digital Camo / © Jason Getz-USA TODAY Sports

This wild colorway hasn't been released to the public yet, however, it is expected to drop in Spring 22.


Citrus Fade / © Gary A. Vasquez-USA TODAY Sports

According to the website HYPEBEAST "The latest installment is a bright and vibrant shape up with mesh uppers smoothly transitioning from greenish-yellow to a Grapefruit Red hue with a Neon Lime shade accenting the eyelets and toe box overlays in patent leather."


Cold Blooded / © Brett Davis-USA TODAY Sports

This snake-skin colorway is perfect for Young. 'Ice Trae' is cold-blooded like the reptile.


Hawks PE / © Brett Davis-USA TODAY Sports

I'll be honest with you; I don't know if we're getting a general release of this colorway. But all we can do is hope.


SOSO DEF / © Jason Getz-USA TODAY Sports

Trae’s Inspiration: “This colorway is a shoutout and reference to a famous billboard in Atlanta that lets every passerby know who ran the town. On this one, the SO SO DEF logo is printed on the heel and in the sockliner with the exact phrase written on the billboard. Crazy ‘pop’ colors with the yellow and red throughout.” Available November 5 for $140.


Hawks PE / © Ken Blaze-USA TODAY Sports

I'll be honest with you; I don't know if we're getting a general release of this colorway. But all we can do is hope.


© Kyle Terada-USA TODAY Sports

I'll be honest with you; I don't know if we're getting a general release of this colorway. But all we can do is hope.


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Published
Pat Benson
PAT BENSON

Pat Benson covers the Atlanta Hawks for Sports Illustrated's All Hawks. He has covered the NBA for several years and is the author of "Kobe Bryant's Sneaker History (1996-2020)".