Lakers News: Bronny James Gets Into The Family Business With USC Nike Swag

Instant success!

LeBron James, superstar forward for the Los Angeles Lakers, has paved the way for a number of other star athletes to take advantage of their business opportunities and ventures off the court. Players have gone from just landing Gatorade and shoe deals to starting their own record labels, real estate agencies and opening up homes in their communities. 

The King had the spotlight on him from a young age and he used it to his advantage. He has been able to teach his eldest son, Bronny, the same lessons he learned ahead of his freshman season at USC.

Bronny is just coming off of his senior season at Sierra Canyon High School and already appeared in a number of commercials this year with Beats headphones, Fast & The Furious movie franchise and Nike just to name a few.

It looks like Nike is a key reason as to why he remains among the top NIL earners with his age range as they recently came out with a custom Trojans shirt that reads his last name and jersey number ahead of his first collegiate season.

The shirts are already sold out and fans will have to wait for a restock but seeing that LeBron already has a massive deal with the company, it was only right that Bronny stayed close to the family.

Have a look at the shirt yourself!

Bronny James USC Nike Shirt on @nikestore

Link -> https://t.co/wUE9TYWkSE pic.twitter.com/FudGbdOwnw

— J23 iPhone App (@J23app) September 5, 2023

It is great to see Bronny already being marketed by such a big brand and we cannot wait to see how many more opportunities open up for him once he hits the court this season!

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