Dallas Basketball

LOOK: Mavs Star Kyrie Irving Reveals Signature ANTA Logo; Meaning Behind It

Although Dallas Mavericks star Kyrie Irving's signature shoe with ANTA has yet to be revealed, his new logo, and the deep meaning behind it, has been.

Dalton Trigg

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After spending the better part of a year as a sneaker free agent, Dallas Mavericks star Kyrie Irving signed a long-term deal with Chinese shoe brand ANTA in July. Although Irving's new signature shoes likely won't be available to the public until next spring, his new logo, and the deep meaning behind it, has already been revealed.

On Thursday, Boardroom's Nick DePaula posted a 'first look' of Irving's new ANTA logo, which is a reversed-facing letter 'K' followed by a regular-facing one.

Screenshot 2023-09-21 at 9.21.45 PM
ANTA

With this unveiling, ANTA explained the inspiration behind the logo, saying, "mirroring the 'K' for Kyrie symbolizes knowing oneself thus forming harmony." The four peaks at the top of the logo stand for "Speed, Focus, Agility and Strength." The two outer edges on the bottom stand for "Father and Mother," and the two sharp points in the bottom-middle part of the logo represents "Family Roots."

Not only did Irving ink a deal to receive a new signature shoe line, but he also signed on to be ANTA's Chief Creative Officer, giving him a lot of unique control over his brand. Given how interesting and popular Irving is, we suspect his new shoes will be a hit among basketball fans worldwide when they eventually drop.

Irving was a free agent in two ways this summer. Before his signed his deal with ANTA in mid-July that effectively took him off the sneaker market, the Mavs re-signed Irving to a three-year, $126 million contract to continue his star backcourt partnership with Luka Doncic.

After experiencing a lot of controversy during his tenure with the Brooklyn Nets, everything has gone right for Irving as a member of the Mavs so far. He'll try to keep that trend going this season, as the Mavs try to climb their way back into contender status with a revamped roster.

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Dalton Trigg
DALTON TRIGG

Dalton Trigg is the Editor-In-Chief for Dallas Basketball, as well as the Executive Editor overseeing Inside The Rockets, Inside The Spurs, All Knicks, and The Magic Insider. He is the founder and host for the Mavs Step Back Podcast, which is a proud part of the Blue Wire podcast network. Trigg graduated from the University of Southern Mississippi’s College of Business and Economic Development with a bachelor’s degree in entrepreneurship in 2016. After spending a few years with multiple Dallas Mavericks-related blogs, including SB Nation’s Mavs Moneyball, Trigg joined DallasBasketball.com as a staff writer in 2018 and never looked back. At the start of 2022, he was promoted to the EIC title he holds now. Through the years, Trigg has conducted a handful of high-profile one-on-one interviews to add to his resume — in both writing and podcasting. Some of his biggest interviews have been with Mavs owner Mark Cuban, Mavs GM Nico Harrison, now-retired legend Dirk Nowitzki and many other current/former players and team staffers. Many of those interviews and other articles by Trigg have been aggregated by other well-known sports media websites, such as Yahoo Sports, CBS Sports, Bleacher Report and others. You can find Trigg on all major social media channels, but his most prevalent platform is on Twitter. Whether it’s posting links to his DBcom work, live-tweeting Mavs games or merely giving his opinions on things going on with Dallas and the rest of the NBA, the daily content never stops rolling. For any inquiries, please email Dalton@MavsStepBack.com.

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