Jordan, '98 Bulls were an international phenomenon

SI’s Luis Miguel Echegaray highlights the international phenomenon that was the final season of the Bulls’ dynasty.

Michael Jordan and the 1997-98 Chicago Bulls entered the season as two-time defending champions chasing their second three-peat. The Bulls were an iconic team in the United States but their impact internationally was just as remarkable, if not more. SI’s Luis Miguel Echegaray highlights the international phenomenon that was the final season of the Bulls’ dynasty.


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