Jerry Jones' Big Signing: Kentucky Coach John Calipari Hired at Arkansas - with Dallas Cowboys Owner Boost

Mike Fisher | Apr 8, 2024

FRISCO - Dallas Cowboys ownership has spend time recently getting involved in lots of things outside of NFL free agency.

A Kid Rock rodeo? Check. International soccer? Check. The big college basketball move of coach John Calipari?

Wait, what?

It's true. The No. 1 story in American sports at the moment is March Madness and the NCAA Final Four ... and Cowboys owner Jerry Jones is right in the middle of it.

How so?

Jones’ alma mater, Arkansas, has hired Calipari away from Kentucky. And such a thing cannot happen, does not happen, without the influence, financial and otherwise, of the Hogs' No. 1 booster, Jerry Jones.

Jones, of course, was part of winning a national championship at Arkansas as a player. And he's been a Hogs powerhouse ever since. College sports is largely about high finance, of course ... and few do that better than Jones.

It's been said that the Walton family (involved in the Broncos and of course the billionaire founders of Wal-Mart), are also a key to this move. But little happens in Fayetteville without Jerry's thumbs-up.

Meanwhile, cynical Cowboys would add that when it comes to investing in Dallas' team, right now, little happens. Period.