We’re No. 1! How Much Are Jerry’s Cowboys Worth?

America's Team warrants top dollar once again.

Jeremy Brener | Aug 5, 2021

We’re No. 1! How Much Are Jerry’s Cowboys Worth? /

Have you ever dreamed about buying the Dallas Cowboys one day if Jerry Jones decided to sell the franchise for some silly reason?

Well, if you did, it's going to cost you a lot of money. Not to dream - that’s free - but to actually do it.

According to Forbes, the Dallas Cowboys are the most valuable franchise in the NFL for the 15th consecutive year, with a valuation of $6.5 billion.

Despite a global pandemic shaking up business practices and limiting the amount of fans in the stadium, the Cowboys still had a wickedly successful season, increasing the franchise's value by 14 percent.

While the NFL saw a 20 percent drop in revenue and operating income dropped on average, the Cowboys fought against the grain.

The franchise's operating income sits at $280.4 million, which is best in the NFL by a long shot. The next best team, the New England Patriots, have an operating income of $142.4 million, which is just more than half of the Cowboys.

The reason the Cowboys are as successful as it is comes from the $200 million the team makes in combined sponsorship and ad revenue.

The numbers are expected to increase this year with the plan of full-capacity stadiums for all eight home games this season, and possibly beyond should the Cowboys make the playoffs.

If the valuation increased this much during the pandemic, I can't imagine how much more money Jerry Jones is going to make in 2021.

CONTINUE READING: Pro Football Hall of Fame Weekend: Cowboys' New/Old 'Triplets'?

Published Aug 5, 2021

JEREMY BRENER

Jeremy Brener is an editor, writer and social media manager for several Fan Nation websites. His work has also been featured in 247 Sports and SB Nation as a writer and podcaster. Brener has been with Fan Nation since 2021. Brener grew up in Houston, going to Astros, Rockets and Texans games as a kid. He moved to Orlando in 2016 to go to college and pursue a degree. He hosts "The Dream Take" podcast covering the Rockets, which has produced over 350 episodes since March 2020. Brener graduated in May 2020 from the University of Central Florida with a Bachelor's degree in Broadcast Journalism minoring in Sport Business Management. While at UCF, Brener worked for the school's newspaper NSM.today and "Hitting the Field," a student-run sports talk show and network. He was the executive producer for "Hitting the Field" from 2019-20. During his professional career, Brener has covered a number of major sporting events including the Pro Bowl, March Madness and several NBA and NFL games. As a fan, Brener has been to the 2005 World Series, 2010 FIFA World Cup and the 2016 NCAA National Championship between the Villanova Wildcats and North Carolina Tar Heels. Now, Brener still resides in the Central Florida area and enjoys writing, watching TV, hanging out with friends and going to the gym. Brener can be followed on Twitter @JeremyBrener. For more inquiries, please email jeremybrenerchs@gmail.com.