Detroit Lions Boost Presence in Gaming Community

The Detroit Lions are boosting their presence and providing more opportunities for gamers to connect with one other.

John Maakaron | Aug 24, 2022

Gamers get ready.

The Detroit Lions announced on Wednesday that a gaming community, in collaboration with Rival, will begin to offer tournaments with prizes for its members.

Lions Gaming members can compete to win cash prizes, Lions memorabilia and unique esports experiences.

"This collaboration with Rival creates a tremendous engagement platform for us," said Detroit Lions senior vice president of marketing and brand Emily Griffin, via the team's website. "It allows us to connect with Lions fans in the unique environment of virtual gaming and for our fans to engage with one another. We're excited about the opportunity to reach a new audience in the esports space through this program."

The first gaming tournament is set to take place on Saturday, Sept. 17, and will pit Madden 23 players against each other.

The winner will receive $500 and a Barry Sanders autographed football.

"With the launch of Lions Gaming, the organization has created an exciting new way to engage with their fanbase and extend the brand into new areas," Rival chief marketing officer Dan Parise said.

If interested, participants can seek additional information on the free gaming community here.

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Published Aug 24, 2022

JOHN MAAKARON

John Maakaron has covered Detroit Sports since 2013. Brings a vast array of experience covering the Detroit Tigers, Detroit Lions, Michigan Wolverines, Michigan State Spartans, Detroit Mercy Titans, and Oakland University Golden Grizzlies. John brings a wealth of sports broadcast experience. In 2013, John had the vision to establish the Detroit Sports Podcast Network. Has recorded over 3000 podcasts analyzing Detroit Sports. In 2019, Sports Illustrated Media Group, a historical sports media outlet, partnered with Detroit Sports Podcast to provide daily Lions content for their growing and expanding digital media outlet. Our Lions content can also be read in the newspaper at The Oakland Passionate about Detroit Sports and it is reflected in his coverage of the local teams!