Fans At Odds Over Unrivaled Basketball League's Unveiled Team Names, Logos

The jury seems to still be out on the result of Unrivaled's team name and logo announcement on Thursday.
Oct 16, 2024; Minneapolis, Minnesota, USA; Minnesota Lynx forward Napheesa Collier (24) defends against New York Liberty forward Breanna Stewart (30) during the second half of game three of the 2024 WNBA Finals at Target Center. Mandatory Credit: Matt Krohn-Imagn Images
Oct 16, 2024; Minneapolis, Minnesota, USA; Minnesota Lynx forward Napheesa Collier (24) defends against New York Liberty forward Breanna Stewart (30) during the second half of game three of the 2024 WNBA Finals at Target Center. Mandatory Credit: Matt Krohn-Imagn Images / Matt Krohn-Imagn Images

Now that the 2024 WNBA season is in the rearview, women's basketball fans are looking forward to the debut of the Unrivaled 3x3 Women's Basketball League, which starts on January 17, 2025, in Miami.

While Unrivaled has made a lot of news in recent days, it's mostly due to their reported recruiting strategy to get Caitlin Clark on the court for this first season.

But the show will go on with or without Clark's presence. And Unrivaled moved the narrative forward on Thursday by unveiling the names and logos of the league's six teams.

The team names are as follows: Laces Basketball Club, Mist Basketball Club, Phantom Basketball Club, Lunar Owls Basketball Club, Rose Basketball Club, and Vinyl Basketball Club.

An Unrivaled video posted on X wrote of the teams, "With no city affiliations to tie to, we had to ground our teams in what makes women's basketball special: the community."

Along with these team name announcements came their respective logos.

And the women's basketball community seems to be at odds over how the league did with these logos and names.

"I’ll take all of the Laces Basketball Club merch, please and thank you," basketball reporter Mitchell Hansen wrote on X.

Another fan added, "I mean.. I like the colors..," along with a gif of comedian Larry David shrugging.

"These are so random but I like them lmao. The Mist is cool asf," wrote a third.

"Whoever did this needs their a** whooped 💀 Laces??? Be tf fr," added another.

The league also announced that team-specific merchandise will be available once the rosters are announced next month.


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Grant Young
GRANT YOUNG

Grant Young covers Women’s Basketball, the New York Yankees, and the New York Mets for Sports Illustrated’s ‘On SI’ sites. He holds an MFA degree in creative writing from the University of San Francisco (USF), where he also graduated with a Bachelor’s Degree in Marketing and played on USF’s Division I baseball team for five years. However, he now prefers Angel Reese to Angels in the Outfield.