Paige Bueckers' Pimple Centric Instagram Advertisement Disgusts Fans
Despite her still being in college, there's no doubt that UConn Huskies guard Paige Bueckers is one of women's basketball's biggest, most marketable superstars.
The projected No. 1 overall pick in the 2025 WNBA Draft is a household name and has benefitted greatly from the NCAA's NIL (Name, Image, and Likeness) rules, which allow the use of an individual to promote a product or service.
In other words, Bueckers can now get paid to work with brands, which is something she would not have been free to do just a few years ago.
And Bueckers has capitalized on this lucrative opportunity by working with multiple notable companies on clever advertisements.
However, she may have given fans the ick with her most recent collaboration.
On Thursday, Bueckers made an Instagram post that advertises CeraVe, which is a popular skincare company.
"Don’t pop, just wash it 🧼 Check out @cerave‘s Acne Foaming Cream Cleanser #ClearItUpLikeADerm#CeraVePartner," the post's caption wrote.
But the ad itself started with a massive pimple in the process of getting popped. The next shot shows Bueckers standing on a court, getting drenched in water (which was a way to imitate the fallout from popping such a behemoth pimple) before she goes into her spiel about the benefits of using CeraVe to treat acne.
Fans are showing their (lighthearted) disgust over the post in Bueckers' comments section.
"Paige WHAT did I just watch," photographer Bri Lewerke commented.
Another fan added, "paige. that scared me bru".
"That was gross Paige😂😂😂," wrote another fan.
At least Bueckers deserves respect for getting creative with her advertisements — despite how disgusting that creativity may be.
Grant Young covers Women’s Basketball, the New York Yankees, and the New York Mets for Sports Illustrated’s ‘On SI’ sites. He holds an MFA degree in creative writing from the University of San Francisco (USF), where he also graduated with a Bachelor’s Degree in Marketing and played on USF’s Division I baseball team for five years. However, he now prefers Angel Reese to Angels in the Outfield.