Elden Ring mobile game reportedly in development at Tencent

Industry giant wants to make an Elden Ring gacha game
Elden Ring mobile game reportedly in development at Tencent
Elden Ring mobile game reportedly in development at Tencent /

Tencent, the Chinese games industry titan, is working on an Elden Ring gacha game for mobile devices, according to Reuters. Sources familiar with the matter that spoke to the news agency specifically mentioned that Tencent was looking for an answer to HoYoverse’s Genshin Impact, so it’s aiming at a free-to-play model with in-app purchases. Though Tencent still is the much bigger player than HoYoverse overall, the Shanghai-based studio has been happily gobbling up the lucrative Chinese gacha game market with Genshin Impact and Honkai: Star Rail.

According to these insiders, progress on the project is slow-going, though, as Elden Ring isn’t exactly lending itself to this business model.

A knight fighting a dragon in Elden Ring.
Elden Ring may be getting a mobile adaptation from Tencent / FromSoftware

FromSoftware sold Elden Ring licensing rights to Tencent in 2022 and the Chinese company bought a 16% stake in the Japanese studio the same year. However, Tencent did not reveal it would be working on a mobile game using the IP at the time. Reuters wrote that “a few dozen people” were set up to work on a prototype of the game in 2022.

Tencent recently canceled a mobile adaptation of the Nier franchise due to doubts around its monetization – it looks like the Elden Ring Project mirrors some of those issues.

The Chinese gaming industry took a big hit in the stock market late last year after a regulatory body proposed several rules to limit developers’ monetization and player engagement methods. Tencent and NetEase publicly railed against these proposals, the announcement of which cost them billions of dollars in value. The Chinese government eventually stepped in, firing the man overseeing the regulatory authority and quietly dropping the proposed restrictions.

All main Elden Ring bosses, in order


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Marco Wutz
MARCO WUTZ

Marco Wutz is a writer from Parkstetten, Germany. He has a degree in Ancient History and a particular love for real-time and turn-based strategy games like StarCraft, Age of Empires, Total War, Age of Wonders, Crusader Kings, and Civilization as well as a soft spot for Genshin Impact and Honkai: Star Rail. He began covering StarCraft 2 as a writer in 2011 for the largest German community around the game and hosted a live tournament on a stage at gamescom 2014 before he went on to work for Bonjwa, one of the country's biggest Twitch channels. He branched out to write in English in 2015 by joining tl.net, the global center of the StarCraft scene run by Team Liquid, which was nominated as the Best Coverage Website of the Year at the Esports Industry Awards in 2017. He worked as a translator on The Crusader Stands Watch, a biography in memory of Dennis "INTERNETHULK" Hawelka, and provided live coverage of many StarCraft 2 events on the social channels of tl.net as well as DreamHack, the world's largest gaming festival. From there, he transitioned into writing about the games industry in general after his graduation, joining GLHF, a content agency specializing in video games coverage for media partners across the globe, in 2021. He has also written for NGL.ONE, kicker, ComputerBild, USA Today's ForTheWin, The Sun, Men's Journal, and Parade. Email: marco.wutz@glhf.gg