Nexon fined over drop rate manipulation in MapleStory

Company changed the drop odds for items without disclosure
Nexon fined over drop rate manipulation in MapleStory
Nexon fined over drop rate manipulation in MapleStory /

Nexon, one of the biggest gaming companies in South Korea, has been fined for a sum of ₩11.6 billion Won (around $8.88 million USD) by the Korea Fair Trade Commission (KFTC) for failing to disclose changes of item drop rates in MapleStory to players (via Business Korea).

Items called Cubes were introduced to the game in 2010. They are purchasable equipment modifications that can have different effects and attributes, which are generated randomly upon buying them. Cubes initially featured equal appearance rates for all possible attributes. However, Nexon quietly reduced the drop odds for the most popular (and powerful) characteristics to 0.00001%, making it essentially impossible to get them. Not only did Nexon not disclose this change, it continued to publicly maintain that nothing about the drop rates had been changed after the Cubes were introduced.

Maplestory screenshot showing small 2D cartoon characters fighting a big demon-like creature in an icy cave.
MapleStory is a side-scrolling 2D MMORPG / Nexon

Estimates say that the sale of Cubes accounted for around a third of MapleStory’s revenue over the ten years during which these nigh-impossible odds were active.

According to the KFTC, Nexon used clandestine patches on other occasions as well to change the game to be more disadvantageous to users, such as by quietly lowering the effectiveness of certain equipment.

Nexon seemingly doesn't regret this blatant anti-consumer behavior and instead intends to object to the KFTC’s decision, stating: "This issue pertains to the period before 2016 when there was no obligation to disclose information about probability-based items. The KFTC’s retrospective sanctions will greatly shrink Korea’s gaming industry."

This is the highest fine ever decided upon by the KFTC under Korea’s Electronic Commerce Act and is the result of an investigation that took the authorities three years to conduct. "The most important information in probability-based items is the odds. As digital intangible goods, if the seller does not announce or falsely reports this information, consumers cannot be aware," the KFTC explained.

Aside from MapleStory, Nexon is also the publisher of titles like Dave the Diver, which just cracked the three million sales milestone, and popular free-to-play shooter The Finals (via its subsidiary Embark Studios), which launched during The Game Awards 2023.


Published
Marco Wutz
MARCO WUTZ

Marco Wutz is a writer from Parkstetten, Germany. He has a degree in Ancient History and a particular love for real-time and turn-based strategy games like StarCraft, Age of Empires, Total War, Age of Wonders, Crusader Kings, and Civilization as well as a soft spot for Genshin Impact and Honkai: Star Rail. He began covering StarCraft 2 as a writer in 2011 for the largest German community around the game and hosted a live tournament on a stage at gamescom 2014 before he went on to work for Bonjwa, one of the country's biggest Twitch channels. He branched out to write in English in 2015 by joining tl.net, the global center of the StarCraft scene run by Team Liquid, which was nominated as the Best Coverage Website of the Year at the Esports Industry Awards in 2017. He worked as a translator on The Crusader Stands Watch, a biography in memory of Dennis "INTERNETHULK" Hawelka, and provided live coverage of many StarCraft 2 events on the social channels of tl.net as well as DreamHack, the world's largest gaming festival. From there, he transitioned into writing about the games industry in general after his graduation, joining GLHF, a content agency specializing in video games coverage for media partners across the globe, in 2021. He has also written for NGL.ONE, kicker, ComputerBild, USA Today's ForTheWin, The Sun, Men's Journal, and Parade. Email: marco.wutz@glhf.gg