Ohio State Target Bronny James Tops On3's NIL 100

Without having played a minute of college basketball yet, Bronny James has a rather high NIL valuation according to On3.

When your dad is none other than the LeBron James, odds are you will be one of the highest-watched athletes in the country. 

This is especially true for Bronny James, the 2023 guard prospect out of Sierra Canyon (Los Angeles, CA). While some believe James wouldn't receive the hype he does with a different last name, the Ohio State target continues to show he's a good player on his own merit. 

Whether James ultimately signs with the Buckeyes or not, is yet to be seen. What seems to be a certainty, though, is that he is primed to earn his fair share of NIL money. 

In the On3 NIL 100, James tops the list - and it isn't a particularly close gap between him and second on the list, either. James' NIL valuation according to On3 is a whopping $7.2 million. 

Second on the list? Another young athlete with famous lineage, Texas quarterback Arch Manning, who has a NIL valuation set at $3.7 million.

James was always likely to receive plenty of NIL deals, even if he only spends one year in college as projected, as it comes with the territory when your dad is LeBron. 

It is ultimately too soon to tell if James will don the scarlet and gray in college, but if he does he will do so with no shortage of opportunities to earn some serious NIL sponsorships.

---

You can find Connor Zimmerlee on Twitter @Connorjz98

Be sure to stay locked into BuckeyesNow all the time!

Join the BuckeyesNow community!

Subscribe to the BuckeyesNow YouTube channel

Follow BuckeyesNow on Twitter: @BuckeyesNow_FN

Follow BuckeyesNow on Instagram: @BuckeyesNow_FN

Like and follow BuckeyesNow on Facebook!