Xavier Legette Secures NIL Partnership with Tin Roof Restaurant & Bar In Columbia

Xavier Legette, a star wide receiver for South Carolina's Football team, has secured a unique NIL deal with a restaurant and bar in Columbia.

Fisher Brewer | Oct 7, 2023

Xavier Legette Secures NIL Partnership with Tin Roof Restaurant & Bar In Columbia /

Xavier Legette, widely regarded as one of the nation's top wide receivers, has secured a Name, Image, Likeness (NIL) partnership with Tin Roof Restaurant & Bar in Columbia, resulting in the creation of the XL meal—a meal that includes 20 wings, a Sloppy Nacho platter, and choice of any side dish.

@tinroofcolumbia

XL at @tinroofcolumbia

The XL meal draws inspiration to from the successful trend of special McDonald's meals like the Travis Scott Meal and the Offset Meal. It showcases the boundless possibilities of NIL partnerships, proving that creativity and thinking beyond conventional norms can benefit athletes and the companies endorsing them.

This partnership marks the inaugural NIL agreement between Tin Roof in Columbia and South Carolina's Football team, setting a precedent for future collaborations. South Carolina's other star wide receiver, Juice Wells, received a similar deal this offseason with the popular pizza place The Village Idiot.

In a time when NIL deals are transforming the landscape of college sports, Xavier Legette's XL meal represents the innovative spirit of this new era in college athletics. It underscores the endless possibilities when athletes and businesses join forces in creative and mutually beneficial ways. As NIL deals continue to evolve, one can only imagine the exciting culinary creations and partnerships yet to come in the world of college football.

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Published Oct 7, 2023

FISHER BREWER

Fisher has been covering the Gamecocks for 5 years as a freelancer under the name of USCTalk, a popular page in the Carolina community that led to his first reporting job for Rivals.com. He left to go back to being a freelancer and then, a year later, joined the Sports Illustrated family in January 2023.