"Dana White: Lookin' For a Fight" Returns Ahead of UFC 297 In Toronto

The UFC CEO announced his YouTube series would coincide with UFC 297 in Toronto.
"Dana White: Lookin' For a Fight" Returns Ahead of UFC 297 In Toronto
"Dana White: Lookin' For a Fight" Returns Ahead of UFC 297 In Toronto /

UFC CEO Dana White will return on the road ahead of the promotion's first pay-per-view of 2024, as a middleweight title clash between Sean Strickland and Dricus Du Plessis headlines UFC 297 a week from Saturday.

But the UFC's first trip back to the Great White North in several years wouldn't be complete without a hat tip to the Canadian MMA regional scene. 

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White announced Thursday morning across his social channels he'd be in attendance for Unified MMA 55 next Friday to scout local talent. In doing so, a new episode of "Dana White: Lookin' For a Fight" will center around the event's festivities.

"Lookin for a Fight is back," White wrote in his caption. "PUMPED for this one!!! See you soon Toronto."

The YouTube-exclusive show was established in 2015 to get the UFC fanbase interested and up to speed on how the promotion scouts prospective talent. However, it isn't just White who tags along for the proverbial ride, as former UFC welterweight champion Matt Serra and fighter-turned-commentator Din Thomas are alongside White to see the action unfold.

Some notable names to have had successful combat sports careers off the show include Sage Northcutt, Merab Dvalishvili, Randy Brown, and Mickey Gall.

The trio will sit and watch every fight holistically, analyzing every minor detail and proving their side commentary as to how the performances are shaping up to look.

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At the end of the night, White reconvenes with his matchmaking team before deciding as to who could end up with a potentially life-changing contract.

The fights will air on UFC Fight Pass at 8 p.m. ET/5 p.m. PT. The card is headlined by a pair of UFC hopefuls who will compete for featherweight gold as John Nguyen (6-3) takes on Mateo Vogel (8-3).

At press time, an episode release date has not been announced, as the show airs between two and three times yearly.

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Zain Bando
ZAIN BANDO

Zain Bando is a writer for MMA Knockout, part of the Sports Illustrated/Minute Media umbrella. He has covered combat sports since 2019 for notable outlets BJPenn.com and FanSided MMA. He also co-hosts a podcast called "The MMA Outsiders," part of the Empty The Bench Podcast Network, which airs Tuesday nights at 7:00 p.m. ET/4:00 p.m. PT. A Chicago suburban native, Bando has been enthralled with MMA since 2006 and has been fortunate to attend some of the most high-profile events in the sport's history, both as a fan and media member, including UFC 264, Bellator 297 and Kayla Harrison's PFL MMA debut. He is excited to take the next step in his combat sports writing journey and looks forward to continuing his following of the fight game for years to come. Bando can be reached via email at zainbando99@gmail.com or by social media @zainbando99