Damian Lillard & Adidas Unveil the DAME 8 EXTPLY

Portland Trail Blazers guard Damian Lillard and adidas introduce the DAME 8 EXTPLY basketball shoe.

Whether it is sinking buzzer-beaters, giving back to his community, or recording hit songs, fans can always count on Portland Trail Blazers point guard Damian Lillard. Quite simply, it is always "Dame Time."

This week, adidas Basketball and Lillard introduced the DAME 8 EXTPLY, an evolution of the iconic footwear category built for the modern hooper. Fitted with advanced technology, the DAME 8 EXTPLY represents the next generation of adidas Basketball’s footwear innovation.

Inspired by Lillard’s passion for music, the DAME 8 "EXTPLY" (Extended Play) is a nod to his creative work ethic and desire for greatness. The DAME 8 EXTPLY is releasing in four striking colorways beginning on Friday, September 1, 2023. Athletes and fans will be able to purchase the hoop shoes for $130 in adult sizes at select retailers and online at the adidas website.

Not only do Lillard's shoes always launch in fan-favorite colorways, but they are often the best performers on the hardwood. The DAME 8 EXTPLY carries a consistent design featuring a molded midfoot strap, two-layer heel counter, top-loaded y-shaped propulsion plate, bounce pro midsole, and multi-directional, strategic spacing on the outsole.

Just as Lillard has methodically put together a Hall of Fame resume in the Pacific Northwest, the 7x NBA All-Star has built one of the strongest signature sneaker lines in hoops history. Stay locked into FanNationKicks.com for more updates on Lillard and the rest of the sneaker world.

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Published
Pat Benson
PAT BENSON

Pat Benson covers the sneaker industry for Kicks On Sports Illustrated. Previously, he has reported on the NBA, authored "Kobe Bryant's Sneaker History (1996-2020)," and interviewed some of the biggest names in the sports world. You can email him at 1989patbenson@gmail.com.