Video: UFC CEO Dana White Features in Super Bowl LVIII Bud Light Ad
Sports fans can look forward to seeing UFC CEO Dana White make an appearance in a Bud Light advert during Super Bowl LVIII.
This year’s Super Bowl takes place in Las Vegas and features the Kansas City Chiefs attempting to win back-to-back titles when they take on the San Francisco 49ers, but one of the big game’s standout highlights is always the hilarious ads that air in between the action.
Bud Light always goes above and beyond with its Super Bowl ads, and this year the longtime NFL and recent UFC sponsor introduced the “Bud Light Genie” in a commercial that features White as well as music superstar Post Malone and NFL Hall of Famer Peyton Manning.
White only features briefly at the end of the ad, but the UFC CEO was probably thrilled to participate given his well-documented love for football and diehard fandom of the six-time Super Bowl Champion New England Patriots.
An October announcement that the UFC had ended its long-standing partnership with Modelo in favor of a multi-year deal with Bud Light resulted in some fans branding White a “sellout”, but the 54-year-old had no problem firing back at that criticism.
Fight fans will certainly get a kick out of seeing White on their screens during Super Bowl LVIII, but that brief excitement will almost certainly devolve into wondering when the UFC CEO will finally reveal the highly-anticipated main event for UFC 300.
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