Look: Bengals Stars Ja'Marr Chase and Tee Higgins 'Clean Up' With Bounty Partnership
CINCINNATI — Bounty Paper Towels, a Procter & Gamble brand, launched social content featuring dynamic football duos.
The campaign includes Bengals wide receivers Tee Higgins and Ja'Marr Chase.
They join other football stars and legends, including Rob Gronkowski and Julian Edelman, Devonta Smith and A.J. Brown and Damar Hamlin and Dane Jackson.
The campaign is inspired by the estimated 1.45 billion wings consumed by Americans during last year’s Super Bowl, a record-breaking number, according to the press release. However, wings are known to be messy and Bounty is hoping to be front-of-mind as consumers make their paper towel purchases ahead of Super Bowl LVIII on Feb. 11.
In addition to the series, Bounty is activating in Las Vegas prior to the Super Bowl. Between Feb. 4-10 at Mandalay Bay Convention Center on Radio Row, they will give away more than 4,000 wings (and taking care of the subsequent mess) with the help of NFL duos, such as Edelman and Gronkowski. Those who are unable to make the event can receive $4 cash back on a single purchase of Bounty Paper Towel products worth $10 or more by submitting their receipt through Ibotta. The cash back offer is good through Feb. 12.
Higgins and Chase did a Q&A session on the Whistle Media Network.
Check out the antics as the two begin the 2024 offseason with Higgins scheduled to become a free agent.
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